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Crisis management: Social media teams prepare for the worst
Apr 23, 2013
Kim Benjamin

Crisis management: Social media teams prepare for the worst

The need to mitigate online reputational damage at speed sees some brands building their own in-house response teams.

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Community Management: PR the perfect fit for shaping conversations
Mar 13, 2013
Kim Benjamin

Community Management: PR the perfect fit for shaping conversations

Brands are increasingly turning to public relations agencies to manage communities through social media and other platforms.

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