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Social media is saving outdoor
Apr 10, 2019
Katie Ewer

Social media is saving outdoor

Or is it the other way around?

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When to make it easy, and when to make it thinky
Oct 15, 2018
Katie Ewer

When to make it easy, and when to make it thinky

The golden rule of hacking the mind of the shopper is perhaps easier than we think it is.

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The 2017 Design Lions in three words: Purpose. Trainers. Corruption.
Jun 25, 2017
Katie Ewer

The 2017 Design Lions in three words: Purpose. Trainers. Corruption.

Every year the festival challenges us to reassess what 'design' really is. And that's not exactly a bad thing, writes JKR's Katie Ewer.

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Do as I say, not as I do
Apr 10, 2017
Katie Ewer

Do as I say, not as I do

Why storytelling and 'story doing' need to line up.

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'Your hair is unruly': The most annoying idea from CES
Jan 9, 2017
Katie Ewer

'Your hair is unruly': The most annoying idea from CES

The most valued technology is also the most invisible. It certainly doesn't criticise your grooming habits and then make a sales pitch.

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Are the Design Lions badly designed?
Jun 25, 2015
Katie Ewer

Are the Design Lions badly designed?

The industry doesn't fully appreciate the commercial value of design, and the vague, all-inclusive Design Lions category isn't helping.

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Top 1000 2015: Asia's design champions
Jun 1, 2015
Katie Ewer

Top 1000 2015: Asia's design champions

Many Asian brands undervalue design. Here are six for whom design is not only identity, but also a driver of growth.

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Asian Champions of Design: Uniqlo
Apr 19, 2015
Katie Ewer

Asian Champions of Design: Uniqlo

With stores that feel like walking through an extremely cheerful computer program, the clothing retailer Uniqlo has cultivated a design aesthetic that is consistent without being confining.

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Asian Champions of Design: Blunt Umbrellas
Mar 18, 2015
Katie Ewer

Asian Champions of Design: Blunt Umbrellas

A simple observation about eyeballs in peril led to a true innovation that's not only functionally elegant but also visually distinctive.

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Packaging as media in the age of digital printing
Feb 15, 2015
Katie Ewer

Packaging as media in the age of digital printing

Thanks to advances in digital printing, packaging design no longer has to be set in stone. Katie Ewer of JKR takes a look at how brands are using this new flexibility, for better or worse.

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Asian Champions of Design: TWG Tea
Feb 3, 2015
Katie Ewer

Asian Champions of Design: TWG Tea

TWG Tea's delicious blend of luxury and old-world glamour is capturing the imagination (and taste buds) of tea drinkers from Singapore to New York City. Does anyone care that despite the brand's colonial-era trappings, it only dates back to 2008?

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Asian Champions of Design: Hello Kitty
Jan 14, 2015
Katie Ewer

Asian Champions of Design: Hello Kitty

In which we ponder how the innocuous character (who is NOT a kitty, according to her owners) continues to enthrall millions and make billions.

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Champions of Design 4: What does the future hold for homegrown Asian brands?
Dec 15, 2014
Katie Ewer

Champions of Design 4: What does the future hold for homegrown Asian brands?

The author of the 'Asian Champions of Design' series comments on why finding companies worthy of that status has been disappointingly challenging.

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Asian Champions of Design: Mikimoto
Dec 11, 2014
Katie Ewer

Asian Champions of Design: Mikimoto

Is nature the ultimate designer? For many centuries in fine jewellery and fashion, that was the prevailing wisdom. Kokichi Mikimoto disagreed.

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Asian Champions of Design: Ayam Brand
Nov 9, 2014
Katie Ewer

Asian Champions of Design: Ayam Brand

Virtually unchanged for more than 100 years, Ayam Brand knows the value of an unmistakeable identity.

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Asian Champions of Design: Suntory
Oct 9, 2014
Katie Ewer

Asian Champions of Design: Suntory

The made-in-Japan whisky brand cultivates its own distinctively Japanese 'voice'.

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Asian Champions of Design: Xiaomi
Sep 15, 2014
Katie Ewer

Asian Champions of Design: Xiaomi

If you think the Chinese smartphone brand is all about aping Apple, think again.

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Asian Champions of Design: ShangXia
Aug 21, 2014
Katie Ewer

Asian Champions of Design: ShangXia

The China-born maker of furniture, housewares and jewellery is out to prove it can create a strong luxury brand despite lacking a long heritage of craftsmanship.

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Fresh yet familiar: The art of limited editions
Jul 10, 2014
Katie Ewer

Fresh yet familiar: The art of limited editions

How to get your brand noticed and chosen through limited edition design.

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Asian Champions of Design: Jimmy Choo
Jul 9, 2014
Katie Ewer

Asian Champions of Design: Jimmy Choo

The story of how one man’s keen design aesthetic propelled him from a Penang cobbler’s shop to red carpets of the world’s glamour capitals.

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