GLOBAL - PHD Worldwide has appointed Malcolm Devoy to the newly created role of international strategy director.
GLOBAL - General Motors has appointed Carat to its $3 billion global media planning and buying account, following a pitch launched in August last year.
GLOBAL - Shell has kick-started a review of its estimated US$230 million global media account, which is currently held by WPP's MediaCom.
GLOBAL - Aegis Group, home to Carat, Vizeum, Isobar, iProspect and Posterscope, has outperformed most of its marcoms rivals to post a 9.1 per cent rise in organic revenue for the first quarter of 2011.
GLOBAL - Novartis, the pharmaceutical giant, is gearing up to launch a review of its estimated US$600 million global media business.
TOKYO - As Naked Communications gets ready to launch its specialist discipline called Play, Naked Japan founder partner Jonny Shaw discusses how he hopes the initiative will help marketers to reach consumers through social gaming and play.
GLOBAL - Sara Lee is reviewing its estimated US$200 million international media planning and buying business for its bakery and beverage division.
GLOBAL - Warner Bros has become the first major studio to launch an online film rental service on Facebook, enabling users to watch a film within the social network site for US$3 or 30 Facebook credits.