Articles: 19 Results Filter results»
Order By: Latest
Premium
Procurement and agencies: Sometimes you drive me crazy, but I still love you
May 6, 2019
Greg Paull

Procurement and agencies: Sometimes you drive me crazy, but I still love you

R3 principal Greg Paull shares highlights from this year's ANA Agency Financial Conference.

Premium
From new business to M&A: The year of Trump and transparency
Jan 4, 2017
Greg Paull

From new business to M&A: The year of Trump and transparency

Unknown firms dominate China’s M&A scene, WPP’s agencies lead, and Dentsu keeps shopping—a tumultuous year has left the industry feeling shell-shocked, and taking stock of what 2017 has in store.

Premium
A plea for fairness between media agencies and advertisers
May 4, 2016
Greg Paull

A plea for fairness between media agencies and advertisers

How a financial audit in China reminded me of the ridiculous situation globally for marketers and their agencies.

Premium
Good news: Only US$7.2 billion of digital activity is bot fraud
Mar 4, 2016
Greg Paull

Good news: Only US$7.2 billion of digital activity is bot fraud

R3's Greg Paull reports from the ANA (Association of National Advertisers) 2016 Masters of Media Conference in the US.

Premium
New Business League: Full-year 2015 results and analysis
Feb 5, 2016
Greg Paull

New Business League: Full-year 2015 results and analysis

WPP, Ogilvy and PHD led 2015 Asia Pacific new business in a year dominated by the 'Mediapalooza'.

Premium
The top global, APAC and China M&A deals in marketing and communications in 2015
Jan 26, 2016
Greg Paull

The top global, APAC and China M&A deals in marketing and communications in 2015

Consultants and Chinese agriculture firms face off against holding companies in a year when Asia-Pacific M&A activity was more of a factor than ever before.

Premium
2016: Is farming now the future for agency deals?
Dec 23, 2015
Greg Paull

2016: Is farming now the future for agency deals?

An extraordinary year for deals and pitches sets the stage for a very different advertising and marketing landscape going into 2016, writes R3's Greg Paull.

Premium
Who is winning the Mediapalooza?
Oct 6, 2015
Greg Paull

Who is winning the Mediapalooza?

R3's Greg Paull explores the reasons behind the unprecedented number of media reviews in progress—and tallies the results thus far.

Premium
How China’s currency devaluation will affect brands
Aug 12, 2015
Greg Paull

How China’s currency devaluation will affect brands

China's 2 per cent devaluation of the yuan will have significant impacts. Greg Paull of R3 looks at the potential winners and losers.

Premium
The un-conference: Report from C2
Jun 15, 2015
Greg Paull

The un-conference: Report from C2

C2 drew 5,000 delegates from 42 countries to Montreal for three days focused on creative commerce. Greg Paull of R3 filed this report.

Premium
What P&G's US$500 million cost-saving plan means
Apr 28, 2015
Greg Paull

What P&G's US$500 million cost-saving plan means

At the end of last week, John Moeller, P&G’s CFO, dropped a bombshell at the company's latest quarterly earnings meeting: The company is set to cut $500 million from “agency fees and production”.

Premium
From 7 dwarves to 140 characters
Oct 13, 2014
Greg Paull

From 7 dwarves to 140 characters

Greg Paull, principal with R3, reports on day two of the Vanity Fair Summit.

Premium
30 billionaires (and others) share their learning
Oct 9, 2014
Greg Paull

30 billionaires (and others) share their learning

A report from the Vanity Fair Summit, filed by Greg Paull, principal with R3.

Premium
Taking the emotion out of conflict
May 9, 2014
Greg Paull

Taking the emotion out of conflict

The age-old issue of client conflict got a thorough and impassioned airing on the third day of the ANA Advertising Financial Management conference.

Premium
The value of value-based compensation
May 8, 2014
Greg Paull

The value of value-based compensation

Delegates attending the ANA Advertising Financial Management Conference in Florida heard how leading brand Coca-Cola handles the sensitive issue of agency fees.

Premium
Where there's mystery, there's margin
May 7, 2014
Greg Paull

Where there's mystery, there's margin

The above quote from a presenter set the theme for the annual ANA Advertising Financial Management Conference in Naples, Florida, where 400 of the world’s biggest procurement and marketing leaders gathered with agencies and consultants for a three-day talkfest.

Premium
Agency, position thyself
Apr 24, 2014
Greg Paull

Agency, position thyself

Agencies are great at positioning their clients. Themselves...not so much.

Premium
Is Sina Weibo worth $500 million?
Mar 24, 2014
Greg Paull

Is Sina Weibo worth $500 million?

How do we assess the commercial value of Sina Weibo?

Premium
Defining trends in China: 2013 and 2014
Jan 14, 2014
Greg Paull

Defining trends in China: 2013 and 2014

Four trends that defined marketing in China in 2013, as well as four that will drive the industry in 2014.

Filter results

Date

Article Type

Site Category

Author