HONG KONG - Asia-based marketing consultancy R3 has expanded into the US with the hire of Taleah Mona-Lusky as senior consultant based in New York.
ASIA-PACIFIC - Dissatisfaction with pay and benefits, lack of professional development and long working hours, in that order, are prompting 42 per cent of marketers in the region to look for new jobs next year, according to recruitment company Font.
SINGAPORE - In an exclusive interview with Campaign Asia-Pacific, Michel de Rijk, who was promoted to CEO of Asia-Pacific today, discusses the WPP audience-buying arm’s plans for 2015 and its management reshuffle.
HONG KONG - Shangri-La Hotels and Resorts has appointed Steven Taylor, previously Starwood Hotels & Resorts' VP of Marketing for Europe, Africa and the Middle East, as its chief marketing officer.
ASIA-PACIFIC - Paul Soon, CEO XM Asia Pacific, has tendered his resignation and will be leaving the company early next year, Campaign Asia-Pacific has learned. The company has named Nanda Ivens to take over Soon's role.
GLOBAL - Each year, Getty curates the year's defining images and videos. Here is 2014's collection.
AUSTRALIA - After threatening to exact payment from the travel agents involved, Singapore Airlines announced that it will honour business-class tickets that were mistakenly sold at economy-ticket prices.
KUALA LUMPUR - After a year-long pitch process, Tourism Malaysia has finally settled its agency roster, but while some of the names on the list are familiar, several are rather obscure.
HONG KONG - Four Seasons Hotels has selected Text100 Hong Kong to handle its digital and email marketing duties in Asia-Pacific, displacing TBWA.
GLOBAL - FedEx opts to showcase its SME clients, and what it can do for them, in its latest global campaign.
KUALA LUMPUR – Malaysians have long been dealing with artificially depressed salaries, but a cut in fuel subsidies and worry over the pending 6 per cent GST rollout next year have led concerned consumers to pinch pennies.
HONG KONG - Ogilvy & Mather Hong Kong is behind a global campaign launching China-made Honor 6 smartphone in new markets.
SINGAPORE - Ken Mandel will be leaving his role as managing director of Hootsuite Asia-Pacific due to a corporate restructure.
KUALA LUMPUR - Based on the insight that mothers, particularly ones with clingy babies, lead very demanding lives, P&G and Grey KL hope to highlight the sacrifices mothers make and maybe get those around them to give them a helping hand.
MALAYSIA - Panasonic Beauty Malaysia has publicly apologised and announced that it will be cancelling its 'I love myself beauty search 2014' beauty contest due to controversy and criticisms around its decision to exclude social media's top choice, Ashley Greig.
SEOUL - Tasked with communicating the high-performance features of Samsung's semiconductors to the curious masses, Cheil Worldwide decided the only thing to do was build a virtual ride that would 'shrink' its audiences to atom size and take them on a detailed tour.
Falling consumer confidence in the wake of the country's airline disasters (and the government deficiencies they highlighted) has led 'spooked' marketers to reduce spending, putting pressure on media owners and agencies.
GLOBAL - Activia's collaboration with Shakira on the video 'La La La' attracted more than 5.8 million shares across Facebook, Twitter and the blogosphere since its launch in May, making it the year's most-shared video, according to Unruly Media.
GLOBAL - Four Asia-Pacific agencies have made it into Recma's November ranking of the world's top 10 most competitive media agencies: UM Malaysia (No. 1), Carat China (No. 6), Maxus India (No. 7) and Carat Hong Kong (No. 8).
MALAYSIA - Panasonic Beauty Malaysia is facing a barrage of outrage after it failed to include an online contest's most voted-for contestant in a 'shortlist' of 216 for a beauty pageant.