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Carlsberg calls global ad pitch
Dec 6, 2012
Anne Cassidy

Carlsberg calls global ad pitch

GLOBAL - Carlsberg is talking to networks about a global advertising brief.

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Omnicom and IPG form joint venture to service GM's $1bn global Chevy account
Mar 27, 2012
Anne Cassidy

Omnicom and IPG form joint venture to service GM's $1bn global Chevy account

GLOBAL - General Motors has awarded its estimated $1 billion global advertising business for Chevrolet to a joint venture between Omnicom and Interpublic Group.

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Adidas calls football World Cup pitch
Mar 15, 2012
Anne Cassidy

Adidas calls football World Cup pitch

GLOBAL - Adidas has called a pitch for its global advertising campaign for the 2014 Fifa World Cup.

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Huawei appoints BBH to its global advertising
Feb 26, 2012
Anne Cassidy, Emily Tan

Huawei appoints BBH to its global advertising

Huawei, the Chinese telecoms company, has appointed Bartle Bogle Hegarty (BBH) as its global advertising agency for its devices business unit, following a pitch.

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Asics appoints 180 Amsterdam as global ad agency
Jan 12, 2012
Anne Cassidy

Asics appoints 180 Amsterdam as global ad agency

GLOBAL - Asics, the Japanese sportswear brand, has appointed 180 Amsterdam as its global advertising agency.

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McClaren calls global ad pitch
Nov 3, 2011
Anne Cassidy

McClaren calls global ad pitch

GLOBAL - McLaren Automotive is looking for an agency to handle its global advertising as it gears up its bid to take on rivals Ferrari, Lamborghini and Porsche in the top-end sports car market.

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Asics kicks off $80 million global pitch
Oct 27, 2011
Anne Cassidy

Asics kicks off $80 million global pitch

GLOBAL - Asics, the Japanese sportswear brand, is holding a review of its estimated US$80 million global advertising arrangements.

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HTC in search of a lead global agency
Oct 13, 2011
Anne Cassidy

HTC in search of a lead global agency

GLOBAL - HTC, the handset manufacturer, is holding a review of its estimated US$155 million global advertising business as it looks to increase marketing support for its products.

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Nokia splits with Wieden & Kennedy
Aug 5, 2011
Anne Cassidy

Nokia splits with Wieden & Kennedy

LONDON - Nokia has officially parted company with Wieden & Kennedy London, its global agency of record since 2007.

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Mars splits with TBWA for BBDO and DDB
Jun 6, 2011
Anne Cassidy

Mars splits with TBWA for BBDO and DDB

GLOBAL — Mars has consolidated its global advertising account for its Snickers, Mars, Galaxy, Pedigree, Whiskas and Twix brands into the Omnicom-owned BBDO and DDB, moving the business out of TBWA without a pitch.

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BBH lands US$100m global Dulux ad brief
Jun 2, 2011
Anne Cassidy

BBH lands US$100m global Dulux ad brief

GLOBAL - Dulux has appointed Bartle Bogle Hegarty to its US$100 million global advertising account after a pitch.

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Saab puts US$115m global ad task up for pitch
May 26, 2011
Anne Cassidy

Saab puts US$115m global ad task up for pitch

GLOBAL - Saab, the Swedish car marque, is looking for a lead agency to handle its estimated US$115 million global advertising account.

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Brian Cooper joins W&K to take global Nokia role
May 19, 2011
Anne Cassidy

Brian Cooper joins W&K to take global Nokia role

GLOBAL - Wieden & Kennedy London has recruited Brian Cooper, a creative director at Dare, to take up the role of global executive creative director on its Nokia account.

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Nokia calls US$150m global pitch
May 5, 2011
Anne Cassidy

Nokia calls US$150m global pitch

GLOBAL - Nokia is reviewing its global advertising arrangements, putting the incumbent Wieden & Kennedy on high alert.

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Carlsberg kicks-off search for global digital agency
Feb 10, 2011
Anne Cassidy

Carlsberg kicks-off search for global digital agency

GLOBAL - Carlsberg is holding a review of its global digital advertising arrangements, as the brand aims to connect with a younger consumer.

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Mother lands US$48m Beck's global account
Dec 2, 2010
Anne Cassidy

Mother lands US$48m Beck's global account

GLOBAL - Anheuser-Busch InBev has appointed Mother to handle the estimated US$48 million (£30 million) global advertising account for its Beck's brand.

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PC maker Lenovo kicks-off global ad pitch
Nov 25, 2010
Anne Cassidy

PC maker Lenovo kicks-off global ad pitch

GLOBAL - Lenovo, the world's fourth-largest PC maker, is reviewing its estimated US$96 million global advertising account.

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Sony picks Grey for worldwide Bravia brief
Oct 7, 2010
Anne Cassidy

Sony picks Grey for worldwide Bravia brief

GLOBAL - Sony has appointed Grey to handle its 2011 global brand campaign for its Bravia TV range after a pitch against other networks.

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Santo scoops global Diesel ad account
Oct 3, 2010
Anne Cassidy

Santo scoops global Diesel ad account

GLOBAL - Diesel, the Italian fashion brand, has appointed Santo to its global advertising account after a head-to-head pitch against Saatchi & Saatchi.

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Beattie McGuinness Bungay launches in India
Aug 31, 2010
Anne Cassidy

Beattie McGuinness Bungay launches in India

MUMBAI - Beattie McGuinness Bungay has launched a joint venture in India with Madison World, one of that country's largest communication groups.

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