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Heineken to sell branded goods via Facebook shop
Dec 8, 2010
Andrew Mccormick

Heineken to sell branded goods via Facebook shop

GLOBAL - Heineken is launching a Facebook store selling a range of branded merchandise, as part of a fresh unified global marketing strategy.

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Google posts US$2 billion Q1 profit thanks to big brand spending
Apr 19, 2010
Andrew Mccormick

Google posts US$2 billion Q1 profit thanks to big brand spending

GLOBAL - Google recorded a $1.96 billon profit in the first quarter of 2010, a 38 per cent increase on the same period last year and a performance the search giant attributes to the return of large advertisers and an improving economy.

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Google rolls out ad plan for buzz social network
Feb 17, 2010
Andrew Mccormick

Google rolls out ad plan for buzz social network

GLOBAL - Google is approaching brands to run personalised ads around Buzz, the social network it has launched to rival Facebook and Twitter.

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