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World's largest stem cell meeting opens in Melbourne
Jun 20, 2018
Andrew Mccorkell

World's largest stem cell meeting opens in Melbourne

More than 2,500 delegates from 60 countries will attend.

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Neuroscience is coming to events: Nissan
Dec 12, 2017
Andrew Mccorkell

Neuroscience is coming to events: Nissan

Active attendee engagement is crucial—and needs to be measured as a key ROI metric.

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Power of persuasion: How to use psychology at events
Dec 10, 2017
Andrew Mccorkell

Power of persuasion: How to use psychology at events

Emotions are important to the primitive part of brain and force it to react. Without emotion, we can’t motivate our audience.

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