TOKYO - KDDI uses its technology to bring lovers in separate cities together for a romantic virtual dinner on Christmas Eve.
SHANGHAI - Heineken's year-end marketing drive seeks to distill its global positioning around adventure into something more raving for Chinese men.
Ad Nut hauls its adorable bushy tail all over the internet to bring you ads that are notably good, notably odd, or both. This week: Some lucky dogs enjoying a Christmas feast, Hyundai's weird robotic baby, the most confusing year-in-review video, Hootsuite's heartwarming owl and much more.
JAPAN - Giggling is inevitable due to the jiggling in this ballsy product-demonstration video, which touts the design benefits of Toot, a men’s underwear brand in Japan.
Computer firm Lenovo is tapping into the selfie movement in an attempt to engage fans and create the ‘world’s first global 360° selfie’.
Video highlights from the 2014 Agency of the Year and Agency Network of the Year Awards gala dinner, which took place at the Ritz-Carlton Millenia in Singapore on 10 December 2014.
Video highlights from the 2014 Agency of the Year Awards gala dinner for South Asia, which took place at the ITC Grand Central in Mumbai on 9 December 2014.
VIETNAM - A smartphone maker discourages its target buyers from using its product—for very good reasons—in a new campaign for Oppo by BBDO Vietnam.
HONG KONG - Right after a shootout scene from the popular HKTV police drama Borderline (警界線), a McDonald's spokescharacter appears to disrupt the plot—in a newfangled method of product placement made possible with the flexibility of online broadcasting.
Ad Nut travels the world to bring you ads that are notably good, notably odd, or both. This week, Lego speaks to girls in an inspiring way, Droga5 spoofs wristwatch ads in chuckle-worthy fashion, NokScoot gets hot and bothered, Wieden+Kennedy skewers the ad industry's sense of self-importance and more.
A Japanese mock-umentary about a head-borne device that's supposedly capable of detecting deception is a fun way to blow three minutes. But the story behind Tomy's Cocoro Scanner and its marketing is even more interesting.
Video highlights from the 2014 Agency of the Year Awards gala dinner for Greater China, which took place at the Hyatt on the Bund in Shanghai on 8 December 2014.
THAILAND – After defining a unique brand persona among Thai telecom companies nearly a decade ago, AIS abandoned the style of advertising that it helped popularise. On the back of its strength as a network, it continued to succeed through product-based advertising. Now the brand is going back to where it started.
CHINA - Volvo purposely steps away from its long-standing focus on safety in a new China campaign for its XC60 crossover. But what message is the company conveying instead?
JAPAN - A group of well-greased Japanese gentlemen stand in for stovetop grime, then get what's coming to them courtesy of a steam cleaner in a new campaign airing in Japan.
GLOBAL - Each year, Getty curates the year's defining images and videos. Here is 2014's collection.
Ad Nut scurries all over the internet to bring you ads that are notably good, notably odd, or both. This week: NTT Docomo cooks shrimp violently, Harvey Nichols reaffirms that greed is good, Maxis Malaysia threatens to kill its CTO, and much more.
HONG KONG - Omnicom agencies Doremus and FleishmanHillard move away from category conventions for the global launch of Insqin, a new polyurethene coating technology from Bayer MaterialScience.
SINGAPORE - Zalora serves up a sexy new 90-second video, underscoring its positioning to “own the moment”.
GLOBAL - FedEx opts to showcase its SME clients, and what it can do for them, in its latest global campaign.