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What we'd eliminate from our jobs if we could: Industry pros confess
Oct 2, 2019
Staff Reporters

What we'd eliminate from our jobs if we could: Industry pros confess

Time sheets, link tests, briefs... who needs them? Heck, we could even do without 'showing up', says one industry leader.

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Propaganda branding: the old new wave in China?
Feb 27, 2019
Staff Reporters

Propaganda branding: the old new wave in China?

Video of school kids singing 'Huawei the Beautiful' goes viral in the mainland market.

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Day 4 Live Cannes lowdown: Havas, influencers and hangovers
Jun 21, 2018
Staff Reporters

Day 4 Live Cannes lowdown: Havas, influencers and hangovers

As the festival inches to a close, our editors discussed a few issues that have surfaced so far this year.

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Cannes 2015: IMC is now 'intelligent marketing communications'
Jul 2, 2015
Staff Reporters

Cannes 2015: IMC is now 'intelligent marketing communications'

CANNES - Steve Barrett, editor-in-chief of PRWeek US (Campaign's sister publication) interviewed Holly Zheng, international president of BlueFocus Communication Group, at Cannes Lions 2015 last week.

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CASE STUDY: A Bangladesh mobile carrier's unifying flag day
May 25, 2014
Staff Reporters

CASE STUDY: A Bangladesh mobile carrier's unifying flag day

Bangladesh mobile network Robi Axiata brought together more than 27,000 people for a record-setting gesture of national unity that also increased brand affinity and sales.

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