Digital
Staff Reporters
Mar 12, 2015

Photos: Digital Upfronts by Pixels in Hong Kong

Pixels held its inaugural Digital Upfronts event on 5 March, showcasing the latest digital ad formats from four renowned media platforms while pitching for Insertion Orders to be signed on the same day. Speakers included representatives from The Stand News, iQiyi, Spotify and Microsoft Advertising. More than 150 guests from brands and agencies attended the half-day event that included a lucky draw to incentivise attendance.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Airbnb slashes spend in permanent shift from performance marketing to brand

1 Airbnb slashes spend in permanent shift from performance marketing to brand

Here are your 2021 Spikes Asia Awards winners

2 Spikes Grand Prix and special awards announced

'Extinction date' packaging design wins gold at Young Spikes integrated competition

3 'Extinction date' packaging design wins gold at Young Spikes integrated competition

Mark Read's WPP growth plan includes greater focus on Asia and agency integration

4 Mark Read's WPP growth plan includes greater focus on Asia and agency integration

Google is not killing ID solutions, but has succeeded in sowing doubt

5 Google is not killing ID solutions, but has succeeded in sowing doubt

Google shatters hopes of replacing cookies with independent identifiers

6 Google shatters hopes of replacing cookies with independent identifiers

US ad giants Omnicom and Interpublic cut 10,000 roles in 2020

7 US ad giants Omnicom and Interpublic cut 10,000 roles in 2020

How Hyundai Genesis responded when Tiger Woods crashed in one of its cars

8 How Hyundai Genesis responded when Tiger Woods crashed in one of its cars

Dentsu's Wendy Clark: ‘If I don’t use my position to change the face of the industry, shame on me’

9 Dentsu's Wendy Clark: ‘If I don’t use my position to change the face of the industry, shame on me’

'Here today, gone tomorrow' wins Young Spikes film gold

10 'Here today, gone tomorrow' wins Young Spikes film gold

Just Published

Mindshare adds dedicated China leadership
Marketing
1 day ago
Staff Reporters

Mindshare adds dedicated China leadership

EXCLUSIVE: APAC CEO Amrita Randhawa has relinquished her China responsibilities to two new leaders, Benjamin Condit and Linda Lin.

Pinterest unveils new tools and insights for marketers
Advertising
1 day ago
Sabrina Sanchez

Pinterest unveils new tools and insights for marketers

Major takeaways from the platform’s first global advertiser summit.

Crash Course: How to develop a content strategy
Marketing
1 day ago
Staff Reporters

Crash Course: How to develop a content strategy

You know content should be a key part of your overall brand strategy, but where do you start? This course explains the key steps you should take to ensure an effective content journey.

The unlimited potential of live storytelling in sports marketing
Marketing
1 day ago
Lizi Hamer

The unlimited potential of live storytelling in ...

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of live sports.