Ad Nut
Aug 19, 2016

Missing persons charity makes point with Pokémon campaign

From the UK: 'Missing people' for Missing People by BBH Barn

Ad Nut is aware of the frenzy around Pokémon Go—mainly because of a vast increase, over the last few weeks, in the number of people wandering around in the vicinity of Ad Nut's oak tree with their noses glued to their phones.

To remind people that there are more important searches, BBH Barn helped a charity called Missing People in the UK place Pokémon-style posters in popular Pokémon hotspots and transport hubs, including London Waterloo station. JCDecaux donated the media. 

Ad Nut thanks the ad nuts at Campaign UK, who covered this work first (click there for the credits). 

Ad Nut Ad Nut gathers ads from all over for your viewing enjoyment. 
Because Ad Nut loves you.

Need more ads? Visit Ad Nut's colleagues:
Campaign UK | Campaign US | Campaign India 
Campaign Turkey | Campaign Middle East


Related Articles

Just Published

1 day ago

Mindshare adds dedicated China leadership

EXCLUSIVE: APAC CEO Amrita Randhawa has relinquished her China responsibilities to two new leaders, Benjamin Condit and Linda Lin.

1 day ago

Pinterest unveils new tools and insights for marketers

Major takeaways from the platform’s first global advertiser summit.

1 day ago

Crash Course: How to develop a content strategy

You know content should be a key part of your overall brand strategy, but where do you start? This course explains the key steps you should take to ensure an effective content journey.

1 day ago

The unlimited potential of live storytelling in ...

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of live sports.