Content Marketing Asia marks debut in Singapore
The inaugural Content Marketing Asia in Singapore saw several marketers, agencies and suppliers share their experiences about content in Asia. The popularity of social media has proven that good, insightful, shareable content can deliver significant business results.
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Coles CMO Lisa Ronson departs
The marketer announced she will leave by the late September. The news comes just one week ahead of Coles delivering its full financial results for 2022.
How Western commerce platforms increasingly look to ...
SHANGHAI ZHAN PODCAST: Western commerce platforms such as Amazon remain distinctive, but are taking on more characteristics from their Chinese counterparts, says Victoria Glanz, who runs European operations for Chinese commerce company Fulljet.
The many misunderstandings of using AI in creative work
SPIKES ASIA ACADEMY: The head of creative tech at Publicis says AI won't replace anyone in the industry anytime soon, but can be an incredible help to creatives.
Asia-Pacific Power List 2022: Mits Minowa, Allbirds
The former Red Bull and Nike marketer is leading a sustainable brand out of its D2C origins and onto the global stage by launching new campaigns and entering new categories.