Wesley Parker

Oct 13, 2020

The murky world of media transparency just got murkier

Google is set to become even more of a black box because of how advertisers will get information about the search terms they are buying ads against.

Apr 1, 2019

EU's Google crackdown will only make search ads ...

Some publishers may be so all-in on Google that they can't move to another search partner.

Jan 2, 2019

How Google accidentally automated the agency back ...

There's a conflict of interest between Google and the brands that use its self-serve ads platform.