Campaign Leading Change Diversity Hub

For the past three years, we have provided a platform for the industry to promote and champion diversity and inclusion in APAC. Through the Women Leading Change event, the industry made good progress on gender diversity and highlighted other challenges we face in the region today. We are at a turning point, as the Black Lives Matter movement gains momentum around the world and pushes D&I up the corporate agenda. While we don't have a live event this year, it’s important to revisit our campaign for change. Throughout the next two months, we’ll bring you free expert talks, articles, opinion and lively debates on all the topics that matter, right here in the Diversity Hub. Plus, we'll be launching the 2020 Diversity Survey so please get involved.

Highlight

Oct 27, 2020

Creating Spaces: Female First Forum

Three Campaign panels curated in partnership with Facebook, each one bringing together strong, successful, diverse agency women from across the globe talking about the topics that matter. This is the third in our Female First Forum series...

Oct 19, 2020

Vulnerability, empathy and leadership: Female First Forum

Three Campaign panels curated in partnership with Facebook, each one bringing together strong, successful, diverse agency women from across the globe talking about the topics that matter. This is the second in our Female First Forum series...

News

Nov 15, 2022

Women to Watch Greater China 2023 opens for entries

Campaign’s coveted list featuring top female talent in Greater China returns for a third year. Nominate the women whose work—and way of working—inspires you.

Mar 11, 2022

How marketers are trying to recast gender stereotypes in ecommerce

Marketers are grappling with how to reach consumers in the categories they spend the most time and money in, while subverting gender stereotypes in their ecommerce campaigns.

Mar 9, 2022

Which agencies have the most comprehensive gender initiatives in APAC, and which ...

As part of our International Women’s Day content, we have analysed the gender initiatives, targets and staff ratios across the 41 agencies we judged in our Agency Report Card project to establish average ratios, who is leading and who is lagging.

Mar 8, 2022

Gerety Awards jurors on female-centred work that has meaning for them

We asked three 2022 Asian jurors of the Gerety Awards, which views creative work from the perspective of women, to each share a piece of work that deserves recognition and tell us why.

Feb 24, 2022

'Paradigm shift' needed to improve gender diversity in senior creative roles

Little progress has been made on improving the diversity of creative leadership—one of adland's biggest weak spots. What is required to fix this?

Feb 23, 2022

Visibility of disability: Getting the entertainment and ad industry to face up to ...

The role that the advertising, TV and entertainment industry can play in building a platform to make the invisible visible is essential.

Jan 24, 2022

Should brands continue to take a stance in Asia's socially conservative markets?

After Samsung pulled an ad featuring a drag queen and his mother in Singapore, eight creative and communications leaders discuss how brands should balance purpose and politics.

Jan 14, 2022

Frustrated senior creatives launch anti-sexual harassment campaign

The anonymous group want to call out NDA culture within the industry.

Jan 11, 2022

How Patagonia learnt to paint a more accurate picture of its community

While Patagonia is universally renowned for its purpose-driven business, it also has blind spots, according to its ecommerce director, who shares how the brand is working to make itself more inclusive.

Jan 11, 2022

'Much work to be done': Reflections on 2021's not-as-white Christmas ads

With plans already under way for the next batch of Christmas ads, Siân Blackman of The Diversity Standards Collective offers brands and agencies some actionable tips on how to make 2022 the most diverse Christmas ever.

Dec 15, 2021

'We're still not where we need to be': Marc Pritchard talks candidly about P&G’s ...

Procter & Gamble’s chief brand officer joined VMLY&R executive creative director Walter Geer to discuss how he has dealt with internal criticism, and how far he is willing to press agencies to reach DEI goals.

Nov 10, 2021

Women to Watch Greater China 2022 opens for entries

Campaign’s coveted list featuring top female talent in Greater China returns for a second year. Nominate the women whose work—and way of working—inspires you.

Video

Apr 10, 2017

Unconscious bias: Tackling gender equality

Top industry leaders speak out on gender-equality strategies, in this video followup to the recent Campaign360 conference.

Apr 10, 2017

Campaign360 video: Smashing the glass ceiling

Almost every woman in the industry has a story about the glass ceiling. At the Campaign360 event, Lynn Branigan (president and CEO of She Runs It) explains how she used the experience to grow.

Apr 10, 2017

Campaign360 video: See something, do something

OMD CEO Mainardo de Nardis had strong words to say at Campaign 360. It behooves absolutely everyone in marketing to stand up when they notice persecution in the workplace.