Find out whether the smallest of the three Publicis Communications agencies lived up to its proud name as its parent group continues to consolidate assets.
Dentsu has a solid creative business in Asia-Pacific as well as in Japan, but transferring more innovative ideas from its Japan headquarters to the rest of the region could give the network greater differentiation.
Wieden+Kennedy's creative bona fides are renowned globally, but how did the agency fare in Asia in 2018?
R/GA's challenger position in Asia-Pacific is well established. Did the agency strengthen its position in 2018 or go backwards?
Did the fiercely independent network's focus on Asia-Pacific translate into better performance in the region in 2018?
Initiative branded 2018 'The year of the comeback', but did the agency live up to its billing?
DDB's strength in specific parts of Asia-Pacific is well known, but did the agency perform well enough elsewhere to improve its grade?
Fuelled by the HSBC account win, PHD had a largely successful 2018 as it welcomed a new APAC leader and new strategic direction.
The tale of Mcgarrybowen's year is divergent, with some strong creative work and growth marred by unexpected exits.
Ranked 'outstanding' in 2017, Isobar would have had to out-perform to keep up with its own success. Several signs suggested this wasn't the case.
China remains its powerhouse, but Wunderman had a satisfactory year overall as it prepared to merge with JWT.
The year at MediaCom was marked by strong new business results and leadership, with much expected from stellar new hires.
Omnicom's flagship agency installed a new credo and a platform to help deliver on it. See if OMD convinced us that it's making 'better decisions, faster'.
In what turned out to its final year under its venerable name, JWT did better than you might think. See the last grade we'll ever give J Walter Thompson.
After settling into a new spot in the the Publicis Groupe org chart, 2018 was a year of identity-building for Digitas. How did the agency perform?
A leadership departure was offset by some sizeable new business, while the company invested in insight generation and knowledge sharing technology to create a stronger network.
Many of AKQA's approaches to business in 2018 went against the grain, but did they pay off for the agency?
Starcom was in a tough fight in 2018 to keep its lofty grade in a year involving some hard fought pitches and reviews.
Mindshare has topped Agency Report Cards for several years, but with incredible growth comes inevitable client conflict. Can the agency three-peat a rare A-?
McCann's creative award haul took a dip in 2018, but the agency smashed it on effectiveness laurels and went all-in on staff development.
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