CEI Analysis

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What it's like to work on... Auto China 2018
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14 hours ago

What it's like to work on... Auto China 2018

“One of the most ambitious things we have done at Auto China in Beijing was to create a Sky Lift that flew our guests eight metres up through the roof…”

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Airbnb for Events launches with little fanfare
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20 hours ago

Airbnb for Events launches with little fanfare

Despite the quick growth of the sharing economy model, home- and meeting-sharing options are undergoing a slow uptake in the events world.

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Why business event centres must adapt in the digital economy
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Apr 12, 2018

Why business event centres must adapt in the digital economy

AIPC president Aloysius Arlando on the need for centres to be digitally enabled.

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Will the Marriott meetings commission cut affect Asia?
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Apr 3, 2018

Will the Marriott meetings commission cut affect Asia?

The cost of customer acquisition in the meetings ecosystem has risen dramatically over the last five years—but how will Asia properties react?

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Asia companies scramble to be compliant ahead of GDPR
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Mar 28, 2018

Asia companies scramble to be compliant ahead of GDPR

The MICE industry will require focus on planning and processes to operate in this new environment.

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The big squeeze: Events in the age of procurement
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Feb 28, 2018

The big squeeze: Events in the age of procurement

How can event professionals best navigate the new purchasing environment?

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Agencies: then and now
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Feb 23, 2018

Agencies: then and now

A changing marketplace is throwing up new stars and business models

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Can PyeongChang pull off its closing ceremony after a 'flavourless' opening?
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Feb 23, 2018

Can PyeongChang pull off its closing ceremony after a 'flavourless' opening?

With the Winter Games coming to a close, the artistic director of the upcoming Commonwealth Games opening and closing ceremonies talks about the brand challenge involved in such events

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The show must go on: Event planning in Korea amid rising political tensions
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Feb 21, 2018

The show must go on: Event planning in Korea amid rising political tensions

MCI Korea overcomes last-minute cancellations due to political tension during FIP World Congress in Seoul.

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Event evolution: Chinese brands turn up the heat
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Feb 14, 2018

Event evolution: Chinese brands turn up the heat

Savvy local players now dominate China’s agency landscape.

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AI will help us reach our creative potential: Google
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Feb 12, 2018

AI will help us reach our creative potential: Google

Google's head of creative technology in APAC says trusting machines will soon be a natural part of the creative process.

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Event retrospective: How the industry has evolved
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Feb 7, 2018

Event retrospective: How the industry has evolved

From the flamboyant ‘90s to the digital metamorphosis of recent years.

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How that really works... Performer riders
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Feb 5, 2018

How that really works... Performer riders

What it takes to keep the peace and how to handle challenging demands.

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How event agencies survive in China
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Jan 26, 2018

How event agencies survive in China

Liquid Impact founder, Jose Liang, on China's evolving agency landscape.

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Top 10 event predictions for 2018
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Jan 22, 2018

Top 10 event predictions for 2018

Agencies anticipate more disruption, more events and fewer players.

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How to manage compliance risk in China
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Jan 15, 2018

How to manage compliance risk in China

Performing due diligence on suppliers is essential to alleviate fraudulent activity.

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How to leverage social media influencers
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Jan 10, 2018

How to leverage social media influencers

An influencer brings an automatic social following and a dedicated network of fans to an event.

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Top 5 issues that defined Asia’s events industry in 2017
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Dec 20, 2017

Top 5 issues that defined Asia’s events industry in 2017

Crisis management, procurement and AI dominated discussion.

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Holding large events in China: Lessons from the Victoria’s Secret Shanghai Fashion Show
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Dec 4, 2017

Holding large events in China: Lessons from the Victoria’s Secret Shanghai Fashion Show

The biggest mistake brands can make is to assume that event planning in China is the same as everywhere else in the world.

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How to manage the dark side of social
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Dec 4, 2017

How to manage the dark side of social

Part and parcel of using social media is staying engaged with it—both the good and the bad.

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