Hieu Kau Sern is the strategy director of Starcom IP Malaysia.
High-profile sectors see brands constantly battling for supremacy. We asked some keen observers to highlight key struggles and lessons.
Research from On Device provides a peak at how young people in Indonesia consume video via mobile.
As Facebook launches its own location-based application Places, Hieu Kau Sern, digital director, and Nicholas Chhan, digital manager at Starcom MediaVest Group Malaysia, tells us about the potential impact of this new service.
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