W Asia has bolstered its luxury PR offering by partnering with UK specialist jewellery and watch communications agency Facets PR.
The move is a global venture, which follows W’s acquisition of a stake in Facet’s London business. The agency has since opened offices in Amsterdam and now Singapore in partnership with W Asia.
W Asia has deep experience in the regional luxury market, working for clients including Marc Jacobs Beauty, Dom Perignon and Princess Yachts. This will combine with Facets’ luxury portfolio, which includes Marco Bicego, Yoko London Pearls, Alpina and Frederique Constant.
Annabel Fox, group managing director of W Asia, said: “We are delighted to be welcoming Facets PR to Asia, an agency that will enable us to offer both a specialist jewellery and watch service, in addition to helping us grow our luxury portfolio across the region.”
Sarah Carpin, founding director of Facets PR, said she is excited by the possibilities of the new venture and the chance to “provide a range of services for our clients in Asia”.