Vizeum partners HighTeam for marketing communications

The relationships will see Vizeum gaining the event and public relations management offerings that HighTeam provides, while providing its media planning services for clients of both agencies.

The partnership is viewed as a “natural evolution” said Robert Fuchs, managing director of Vizeum China. “By coincidence, we’ve been working with the same clients in the past. It is more productive on both sides that we now do this in a more coordinated and integrated way, for the benefit of our clients,” he said.

“Similarities in business philosophy is key for our alliance partnership,” said president Mark Zhou of HighTeam.