Watch industry leaders including Y&R's Matt Godfrey, BBDO's Chris Thomas, Ogilvy's Tim Isaac and David Mayo, PHD's Cheuk Chiang, Mindshare's Ashutosh Srivastava, Publicis' Kevin Ramsey, Zenith's Philip Talbot, Omnicom's Tim Love and DDB's John Zeigler as they respond to the following questions about the past year and their outlook for 2011.
- What was the one key highlight for the advertising industry in 2010?
- Which parts of your business showed most growth in 2010?
- From an industry wide perspective, did anything surprise you this year?
- What’s your outlook for the regional advertising industry in 2011?
- What are you expecting from your agency in 2011?
- On which markets will you focus in 2011?
- What are going to be some of the key challenges in the next year?
- What is the one change you’d like to see in the industry next year?
Music by Iggy Pop, The Passenger
Music by My Chemical Romance, Na Na Na