Wynthia Goh
Dec 8, 2014

Transformation in digital agencies: What I learned as an Agency of the Year judge

Judging this year's Agency of the Year awards, SAP's Wynthia Goh saw not only the current state of the art in digital agencies, but also the extent of innovation yet to come.

Recently I was on the judging panel for Campaign Asia-Pacific's digital agency of the year. The work and achievements that I had the privilege to review showed just how vibrant the digital industry is and how much more innovation we can expect to see in the future. What is also obvious is the wave of transformation taking place within the agencies.

Getting back the tech creds

Digital agencies...

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