Ad Nut
Mar 4, 2016

Time to hoard the donuts

From Colombia: 'Be selfish to better indulge', for Dunitas by McCann Worldgroup Colombia

Time to hoard the donuts

Dunitas are pre-packaged donuts that apparently inspire people to carry out elaborate schemes to ensure they don't have to share. As one who buries treasured snacks in secret locations for months on end, Ad Nut understands.


Curiously, this is the second campaign Ad Nut has looked at today that contains a frightening large bird.


Advertiser: Bimbo
Product: Dunitas
Agency: McCann Worldgroup Colombia
Chief Creative Officer: Samuel Estrada
Creative director: Alejandro Bermúdez
Creatives: Alejandro Bermúdez / Ricardo Rojas/ Diego Melo
Account service: Andrés Jiménez/ María Fernanda Puerta
Art buyer: Tiffany Bernal
Production house: Akira
Film director: Juan Rueda
Executive producer: Aura Rodríguez
Soundtrack: Laika Studio


Need more ads? Visit Ad Nut's Campaign colleagues:
Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East


Related Articles

Just Published

3 hours ago

How FMCG giants defied Covid downturn to up ...

Unilever, Kraft Heinz, Mondelez, RB, P&G and Diageo all boosted investment.

3 hours ago

WPP, Publicis and Unilever back industry-wide plan ...

In the UK, AA, ISBA and IPA-headed Ad Net Zero held its first supporters' meeting.

3 hours ago

Indian media industry bodies face-off against ...

While the Indian Newspaper Society is demanding a greater share of ad revenues from Google, the IAMAI is upset with looming regulation for video streamers.

7 hours ago

Creativity is key to driving sustainable living

SPIKES ASIA X CAMPAIGN: Active consumer demand for sustainable living is lagging regulations and technology, and this is an opportunity for the creative business to make a real, positive impact.