Byravee Iyer
Aug 17, 2015

The man charged with Twitter's APAC user growth

ASIA-PACIFIC - In a bid to stem slowing user growth, Twitter has promoted Rishi Jaitly to VP of media for Asia-Pacific and the Middle East.

Rishi Jaitly established Twitter in India

Jaitly and his team will work with key publishers to priortise Twitter as the first and exclusive platform to reach audiences across Twitter, Vine and Periscope. Based in Singapore, he will be growing his teams in major digital markets including Australia, India and Japan, while expanding into new markets in Greater China and Southeast Asia.

Investment in media partnerships varies market by market, Jaitly said in an exclusive interview with Campaign Asia-Pacific. Mass media, however,...

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