Nov 4, 2015

The 15 top social posts by brands in October: Engagement Meter

Unmetric runs down the region's top-performing social posts during October on Twitter, Facebook and Instagram.

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Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best from across industries in the month of October.

Facebook

1. Maggi Devilled SriLanka
Engagement Score – 1,000

#Failtimes #School #DevilledDaanaKamare
Posted by Maggi Devilled Sri Lanka on Monday, 26 October 2015

2. Coca-Cola Malaysia
Engagement Score – 1,000

One does not simply drink Coca-Cola without his members. ;)#SemangatBreak #friendship #member
Posted by Coca-Cola on Sunday, 25 October 2015

3. Pocari Sweat Singapore
Engagement Score – 1,000

Finally, TGIF!! Here's something to think about through the weekends, and stand a chance to win 1 Month Supply of POCARI...
Posted by POCARI SWEAT Singapore on Friday, 30 October 2015

4. Michelin Malaysia
Engagement Score – 1,000

ABS, traction control and stability control isn’t enough to ensure your family’s safety.Get the most important safety...
Posted by Michelin Malaysia on Monday, 5 October 2015

5. Visa Philippines
Engagement Score – 1,000

#Visa cardholders get tickets first to see The Vamps, Before You Exit & The Tide performing live at SM Mall of Asia...
Posted by Visa on Monday, 26 October 2015

Twitter

6. Tata Capital India
Engagement Score – 1,000

#ContestAlert!! Give us your most candid answer using #HarShaadiShaandaar and stand a chance to win GVs worth Rs 2K!! pic.twitter.com/ZHREaAHcmY
— Tata Capital (@tatacapital) October 14, 2015

7. Philips India
Engagement Score – 1,000

Make your 10 mins worthwhile by downloading the self examination test to cure breast cancer. http://t.co/GphqrBKZZQ #HimInitiative
— Philips India (@philipsindia) October 19, 2015

8. Milo Philipinnes
Engagement Score – 1,000

You showed us how high Champions can bounce after hitting the bottom. Happy birthday, @kieferravena! pic.twitter.com/79lxFsTCe3
— MILO® Philippines (@MiloPH) October 27, 2015

9. Resort World Sentosa Singapore
Engagement Score – 1,000

Last chance to experience Siloso Gateway Blk 50 at #HHN5. What are you waiting for? https://t.co/H3gpORs35x https://t.co/4Vlf98Ldpp
— ResortsWorldSentosa (@rwsentosa) October 26, 2015

10. Tanishq Jewelry India
Engagement Score – 1,000

Watch how @deepikapadukone celebrates #TanishqwaliDiwali with her family! How are you celebrating Diwali this year? https://t.co/A0HAmyJcSx
— Tanishq (@TanishqJewelry) October 16, 2015

Instagram

11. The Glenlivet Philippines
Engagement Score – 996

Why not an evening spent like a Scot? #TheGlenlivetPH #Whisky #Nightlife

A photo posted by The Glenlivet PH (@theglenlivetph) on Oct 27, 2015 at 3:48am PDT

12. Garnier India
Engagement Score – 986

Following are the steps to participate and win exciting Garnier hampers. 1. Follow @garnierindia on Instagram 2.Upload a picture or comment below with your ideas on #MyDesiLook 3.Tag us @garnierindia 4. Use #MyDesiLook #garnierindia Hurry and send in your entries! ��

A photo posted by Garnier India (@garnierindia) on Oct 23, 2015 at 12:11am PDT

13. Motorola India
Engagement Score – 955

*CONTEST ALERT* Tell us what #BeautilityIs to you and you could stand a chance to get your hands on the Moto X Style before anyone else does! #contestalert *T&C apply - bit.ly/BeautilityIs Steps for participation: 1. Participants have to answer both questions of the #BeautilityIs contest in order to be eligible to win. 2. Use of the hashtag #BeautilityIs is mandatory. 3. Make sure to tag @motorolaindia in your #contest entry.

A photo posted by Motorola India (@motorolaindia) on Oct 5, 2015 at 4:51am PDT

14. Zostel India
Engagement Score – 943

Guess this ‪#‎NextZostel‬ destination & the 3 lucky winners get a chance to be hosted by Zostel for 2 nights. Here is the hint: The city where India's largest Cattle Fair takes place. #Zostel #launch #camel #camelfair #backpack #camping #culture #adventure #travel #wanderlust #hostel #india #vacation #instatravel #trip #holiday #fun #tourism #tourist #pictureoftheday #rajasthan

A photo posted by Zostel (@zostel) on Oct 7, 2015 at 2:23am PDT

15. Cornetto India
Engagement Score – 933

A #Cornetto in the fridge is worth two in the hand. How many of these sweet treats can you have at once? #dessert #food #desserts #yum #yummy #amazing #instagood #instafood #sweet #chocolate #cake #icecream #dessertporn #delish #foods #delicious #tasty #eat #eating #hungry #foodpics #sweettooth

A photo posted by Cornetto India (@cornettoindia) on Oct 5, 2015 at 12:39am PDT

About the author

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.

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