Babar Khan Javed
Jul 28, 2017

Singtel retains Click2View for content marketing

Click2View, a content marketing agency, has retained the digital content account for Singtel for a second year.

Singtel retains Click2View for content marketing

Click2View has been re-contracted to do the Singtel myBusiness techblog, mybusiness.asia, and adtiq blogs.

MyBusiness techblog is aimed at Singapore SMEs, myBusiness.asia is aimed at micro, small and medium business across Southeast Asia and Adtiq is an online marketing blog for small businesses.

A 10-month editorial content retainer, the scope of work includes content strategy development, writing a range of news articles for the blogs and the creation of product slide share decks.

Simon Kearney, the founder of Click2View detailed the scope: "The stories are SME community-centric stories, with Singtel apps customer case studies plus generic small business related content, covering topics like sales, marketing, business operations, grants, digital, online marketing."

Source:
Campaign Asia

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