Mandel will lend his hands-on strategic guidance to Rocket Fuel as it expands into Asia-Pacific over the coming months. George John, CEO of Rocket Fuel, says demand for real-time ad targeting and optimisation technology in Asia is growing at an exponential rate.
Advertisers and agencies across the globe are clamoring to work with Rocket Fuel to improve the reach, effectiveness, and ROI of their digital marketing programs, John said. Founded...
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