Raymond Tao quits Ogilvy & Mather China after 20 years

BEIJING - Raymond Tao, president of Ogilvy & Mather Advertising China, will leave the agency at the end of November after a 20-year career.

Tao in 2012
Tao in 2012

Tao joined the agency in September 1993 as an account executive. Shenan Chuang, CEO of Ogilvy & Mather Greater China, confirmed Tao's departure.

"Since our earliest days 20 years ago Raymond has contributed so much to building O&M Advertising into what it is today, and he has always exemplified what David Ogilvy meant when he described 'a gentleman with brains'," Chuang said.

To fill the position while O&M hunts for a new permanent leader, Chris Reitermann will temporarily serve as acting China president, in addition to his role as Asia-Pacific president.

Tao, 47, was promoted to his current national role in 2009 after overseeing the agency's Beijing accounts, such as Motorola and China Mobile.

His move closely follows the August departure of Angel Chen, another Ogilvy veteran.

Related Articles

Just Published

15 hours ago

Nike inspires children to dream big with rousing ...

Wieden+Kennedy Shanghai's new spot allows some of China’s biggest athletes to turn back the clock and reignite the dreams that spurred them to greatness.

16 hours ago

Pepsi shows how to 'Save The Drama' this Chinese ...

FCB SHOUT Malaysia delivers a cheeky campaign aimed at alleviating typical festive frustrations whilst boosting bottle sales at this time.

16 hours ago

Global new-biz round-up: Jim Beam and Pfizer among ...

Publicis Groupe and Havas post year-on-year growth.

16 hours ago

Lessons from Adidas: How to respond to fake press ...

Following the recent hoax against sportswear brand Adidas, communication experts explain how to avoid being hit by a similar fake press release campaign.