P&G China selects Nurun for interactive briefs

Nurun, which is believed to have edged out several unnamed agencies during the review, had previously worked on the brands on a project basis.

Yann Lombard-Platet, managing director of Nurun China, also confirmed the agency would now move to open a Guangzhou office to service the P&G account, and tipped an increase in staff numbers to handle the business.