Minnie Wang
Jun 23, 2022

Ogilvy Beijing former president Selina Teng joins SG Group as co-president

After working for over two decades in Ogilvy, Teng will lead the Chinese agency's expansion of new business and international development.

Selina Teng
Selina Teng

Chinese independent agency SG Group has appointed Selina Teng as co-president, effective immediately. Teng will be based in Beijing, leading the expansion of SG's new business, increasing its presence in Beijing and other regional markets in China, and driving the group’s international development.

Teng said in a press release that she feels “honoured to join SG and looks forward to working with our partners to explore more possibilities for future development.”

SG Group chairman David Sun welcomed Teng to the agency, noting “we have higher demands for business diversification and branding, that the reason is why we choose to work with Selina”. 

SG Group was founded in 2002, with the slogan, the “storytelling king” of Chinese advertising. 

Teng is co-chairman of China 4As, who departed Ogilvy earlier this year after 22 years. She had been working for Ogilvy since 1999 and was its Beijing president since 2016. Prior to this, she was Ogilvy Beijing PR MD and China technology business MD. Ogilvy announced restructuring operations in the Beijing office in January and appointed heads for five core businesses (advertising, brand and content; experience; growth and innovation; health; and PR and influence). Following Melida Po’s departure in April, Ogilvy China chief growth officer Angel Chen took on the additional role of president of the Beijing office, leading strategy and performance of office operations.

Campaign China

Related Articles

Just Published

1 day ago

Unwrapping Spotify Wrapped: What is the industry ...

The marcomms industry understood the assignment, followed the brief, and let music stay rent free in their head, just like an NFT. Here’s what the industry folks have been listening to this year.

1 day ago

Accenture Song acquires Fiftyfive5 to boost data ...

The insights and advisory business will help Accenture Song and Fiftyfive5 tap a rising global customer analytics market and further grow its business in Australia and New Zealand.

1 day ago

GM reveals the sci-fi super team that powers your EV

But is performance and reliability really best left to a gang of stressed out tech-crazy militaristic nerds?

1 day ago

Korean car brand Genesis revs up the tunes in DJ ...

The DJ set took place in Shoreditch, London.