According to the companies, the Nokia 5800 XpressMusic Interactive Online Concert looks to attract more than one million online viewers through a line-up of pop performers from China, Singapore and Taiwan as well as an interactive minisite that includes a video pressroom.
Airing Sunday, the broadcast is poised to be the largest live webcast to be undertaken in China, a representative from Youku said, adding that Youku won the contract over other online video competitors...
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