CREATIVE AGENCY PERFORMANCE LEAGUE
| New rank | Last rank | Agency | Wins | Billings gained (US$m) | Recent losses | YTD total gains (US$m) |
| 1 | 1 | Ogilvy | Dunnu China, DFS Singapore, Chow Sang Sang Hong Kong | 68.3 | ING Life India | 58.8 |
| 2 | 3 | DDB | Westpac, Ngong Ping 360 | 64 | eBay China | 51.3 |
| 3 | 2 | McCann WG | Promart Retail India, DNB Hong Kong, Denny’s China | 54 | Ngong Ping | 51.1 |
| 4 | 4 | Leo Burnett | Minute Maid India, Abbott India, Honda Australia | 27.3 | – | 26.5 |
| 5 | 5 | Lowe | Lotus China, Danone Dumex Malaysia, Shanghai GM China | 23.4 | Nature’s Bounty | 21.1 |
| 6 | 6 | Grey Group | Astra Honda Indonesia, Aanya India, Adobe Singapore | 18.5 | Suzlon India | 17.3 |
| 7 | (–) | BBDO | Visa APAC, Diageo Johnnie Walker Singapore, Haier China | 19.5 | Fonterra | 15 |
| 8 | 8 | M&C Saatchi | Pemandu Malaysia, Lilydale Australia, MoE Singapore | 18.8 | – | 13.4 |
| 9 | 10 | Y&R | QLD Local Government, Quicksilver Australia, Raffles India | 19.8 | GKB Opticals | 12.3 |
| 10 | 9 | Publicis | Shenzhen Development Bank, Jahwa Infant, Wrigley China | 11.5 | Chow Sang Sang | 9.8 |
MEDIA AGENCY PERFORMANCE LEAGUE
| New rank | Last rank | Agency | Wins | Billings gained (US$m) | Recent losses | YTD total gains (US$m) |
| 1 | 6 | Mindshare | Unilever Regional, Maxis Malaysia | 40.3 | Abbott Malaysia | 32.6 |
| 2 | 1 | Carat | COFCO China, BMW India, Continental Tyres China | 34.7 | Happy Valley | 31.1 |
| 3 | 2 | OMD | Carpet Court Australia, VISA Philippines, TSL Hong Kong | 25.7 | San Remo | 20.6 |
| 4 | 9 | PHD | Unilever China, Ombudsman, A.S. Watson Hong Kong | 21.2 | True Value Solar | 18.9 |
| 5 | 4 | MediaCom | Pharmacare, Chemist Warehouse Australia, P&G Korea | 25.3 | STA Travel | 17.3 |
| 6 | 3 | ZenithOptimedia | City Dev. Singapore, Abbott Malaysia, Bharti Walmart India | 21.1 | A.S. Watson | 14.5 |
| 7 | 7 | UM | ABC Commercial Australia, JUN Japan, Carrefour Malaysia | 15.7 | AIA Thailand | 10.7 |
| 8 | 5 | Starcom | Autobarn, True Value Solar, Freedom Foods Australia | 27.4 | Malaysia Airlines | 10.3 |
| 9 | 8 | Vizeum | Tjoy China, Bull Electric Digital China, ETV India | 10.1 | New China Life | 9.2 |
| 10 | (–) | Initiative | Malaysia Airlines, TrueMove H Go Live, Tyrepower Australia | 10.7 | FMCG Client | 6.4 |
Methodology
The New Business League published in Campaign Asia-Pacific has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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