CREATIVE AGENCY PERFORMANCE LEAGUE
| Rank this month | Rank last month | Agency | Recent wins |
Estimated YTD win revenue (US$m) (USD $ m) |
Recent losses | Estimated overall YTD revenue (USD $m) |
| 1↑ | 2 | DDB | McDonald's India, Haier China, SEAT China | 44.1 | 44.0 | |
| 2↓ | 1 | Ogilvy | Transport for NSW Road Safety Australia, Gore -Tex China Project, Lazada Philippines | 43.9 | L.P.N DEVELOPMENT Thailand | 42.1 |
| 3 | 3 | Publicis | Nike China, A2 China Project, Zee5 Domestic Business India | 35.1 | DS China | 33.9 |
| 4 | 4 | BBDO | Grab Philippines, Halza Singapore, Bumble India, Tennis Australia, Mercedes Benz China Retainer | 25.3 | 25.3 | |
| 5↑ | 6 | Leo Burnett | Lincoln China, Audi Finance China, VW photo shooting China Project | 20.7 | CCB China | 20.3 |
| 6↓ | 5 | Digitas | Coke Thailand, Pernod Ricard China, Tencent China Project | 19.0 | 19.0 | |
| 7↑ | 9 | Dentsu | Britannia Timepass India | 18.6 | Liby China | 15.4 |
| 8↓ | 7 | Saatchi & Saatchi | Prayagh Nutri India, Visit Victoria Australia, Lenovo China Project | 15.3 | Mondelez India | 15.2 |
| 9↓ | 8 | FCB | The Electoral Commission of New Zealand, Sharp Aquos Malaysia, RHB Premier Malaysia | 12.1 | GPI - Cavanders India | 11.9 |
| 10↑ | 88 | Isobar | Pfizer Taiwan Project, Mead Johnson Nutrition Taiwan, CTBC Bank Taiwan | 19.2 | 11.2 |
MEDIA AGENCY PERFORMANCE LEAGUE
| Rank this month | Rank last month | Agency | Recent wins |
Estimated YTD win revenue (US$m) (USD $ m) |
Recent losses | Estimated overall YTD revenue (USD $m) |
| 1 | 1 | Mindshare | Ministry of Tourism India, General Mills China Digital Project, Toppr Technologies India | 61.6 | IKEA Indonesia Project | 60.4 |
| 2↑ | 3 | Wavemaker | Odisha Tourism India, AutoSports Australia, Australia Post Australia Media | 36.8 | OCBC Indonesia | 28.9 |
| 3↓ | 2 | OMD | Estee Lauder Companies Hong Kong, Suncorp Australia, Super Retail Group Australia | 30.7 | Pizza Hut Vietnam | 28.0 |
| 4↑ | 5 | Universal McCann | Mattel Europe, Asia, Africa, Coca Cola South Pacific, Slater & Gordon Australia | 17.9 | PPG Industries Inc. Australia | 17.0 |
| 5↓ | 4 | Spark Foundry | MGA Australia, The Today Business Australia, PPG Industries Australia, MGA Entertainment Australia, Encore Tissue Australia, Mr Chen's Australia | 15.4 | 15.4 | |
| 6↑ | 8 | Havas Media | Changi Airport Group Singapore, Tinder India, Yes24 Korea | 9.3 | Fico Cements Vietnam | 7.8 |
| 7 | 7 | Charm Group | Volkswagen Group China, Chang Ba China | 7.5 | 7.5 | |
| 8↓ | 6 | dentsu X | Australia Post Australia, Automobile Company | 8.7 | Enesis Group - Soffell Thailand | 7.5 |
| 9 | 9 | Zenith | Apparel Group Australia Project, QBE Insurance Group Australia, WeWork China, Hong Kong, Taiwan AOR, Honor India Project | 7.0 | M1 Singapore | 5.2 |
| 10 | 10 | MediaCom | Nature’s Care China, ShareChat India, Allergan China, Huawei Technologies Co Ltd HongKong | 7.2 | Carnival Cruise Line Australia | 5.0 |
TOP 10 APAC CREATIVE WINS
| Agency | Account | Area |
| Leo Burnett | Lincoln China | China |
| DDB | McDonald's | India |
| Digitas | Coke | Thailand |
| MullenLowe Group | ZEE5 Partners | Global |
| Publicis | Nike | China |
| Digitas | Pernod Ricard | China |
| DDB | Haier | China |
| Publicis | A2 Project | China |
| Leo Burnett | Audi Finance | China |
| Havas Worldwide | Sydney Water | Australia |
TOP 10 APAC MEDIA WINS
| Agency | Account | Area |
| Universal McCann | Mattel | Europe, Asia, Africa |
| Universal McCann | Coca Cola | South Pacific |
| Mindshare | Ministry of Tourism | India |
| Havas Media | Changi Airport Group | Singapore |
| Mindshare | General Mills Digital Project | China |
| Mindshare | Toppr Technologies | India |
| Havas Media | Tinder | India |
| Mindshare | Iffco-Tokio Health Insurance | India |
| Wavemaker | Odisha Tourism | India |
| Wavemaker | AutoSports | Australia |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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