CREATIVE AGENCY PERFORMANCE LEAGUE
| New rank | Previous rank | Agency | Wins | Estimated YTD win revenue (US$m) | Recent losses | Estimated overall YTD revenue (US$m) |
| 1 | 1 | Ogilvy | Microsoft Australia (digital) proj, Curocart.com India, CJ Beat Korea | 79.5 | FIAT India | 75.8 |
| 2 | 2 | McCann | Snapdeal.com India, Tony Moly Korea, Now Finance Australia proj | 39 | VIP India | 38.8 |
| 3 | 3 | Y&R | Pacific Mall Ind, NEC PC Japan project, Woolworths Aus project | 36.8 | 35.3 | |
| 4 | 4 | DDB | DBS Bank Singapore, KT&G Korea, Shuijingfang China | 35.5 | Vita Tea China/HK | 34.1 |
| 5 | 6 | Publicis | Cadillac China, Hongkong Land HK proj, Usha International India | 30.8 | FMCG Client China | 29.3 |
| 6 | 8 | TBWA | Schweppes Australia, Adidas China project, GoDaddy (digital) HK | 28.5 | Bosch China | 26.4 |
| 7 | 5 | Saatchi & Saatchi | DTAC Thailand project, Purvankara India, Spencers Apparel India | 27.6 | Emirates Indonesia | 25.7 |
| 8 | 7 | J Walter Thompson | Nikon Australia, TGELF India, Huawei China project | 27.2 | KT&G Korea | 22.9 |
| 9 | 9 | Isobar | Panasonic India (digital) project | 22 | 22 | |
| 10 | 10 | Dentsu | National Library Board Singapore, Marigold Peel Fresh Singapore | 16.5 | Weet-Bix Australia | 15.2 |
MEDIA AGENCY PERFORMANCE LEAGUE
| New rank | Previous rank | Agency | Wins | Estimated YTD win revenue (US$m) | Recent losses | Estimated overall YTD revenue (US$m) |
| 1 | 1 | PHD | Volkswagen global, Swisse China, Alaska Milk Corporation Php | 37.5 | MYOB Australia | 35.4 |
| 2 | 2= | OMD | Tabcorp Aus, Beko Appliances M’sia, Ministry of Manpower Sg proj | 33.5 | Macau Galaxy Cn/HK | 28.3 |
| 3 | 2= | Zenith | Charles & Keith Singapore, OCBC Bank Malaysia, Accuon Korea | 34.8 | Swarovski global | 27.8 |
| 4 | 4 | Carat | Starhub Sg, Richard Mille Thailand, JDE Thailand, COFCO China | 26.8 | OCBC Bank Sg | 24.9 |
| 5 | 5 | Mindshare | IKEA China, L’Oreal (SEM) Hong Kong, Oppo Singapore | 31.7 | VF Group Cn/HK/Kr | 21.3 |
| 6 | 6 | Dentsu Media | Japan National Tourism Organization Malaysia, FTMS China proj | 14.8 | Bridgestone India | 14.1 |
| 7 | 7 | Vizeum | EnergyAustralia Australia, AFL Australia, Reckitt Benckiser Thailand | 12.1 | Tennis Australia | 11.9 |
| 8 | 8 | Initiative | Specsavers Aus, Zurich Takaful M’sia, Invesco Asset Mgmt India | 12 | McPherson’s Australia | 11.2 |
| 9= | 9 | Starcom | eOne Entertainment Australia, Handok Korea, Dabur (SEO) India | 10.3 | Zurich Takaful M’sia | 8.1 |
| 9= | 11 | Havas Media | Swarovski glob, Ministry of Tourism Indo proj, JDE UAE | 11.4 | JDE Thailand | 8.1 |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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