Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
CREATIVE AGENCY PERFORMANCE LEAGUE
| New rank | Last rank | Agency | Wins | YTD revenue (US$m) | Recent losses | YTD Nett revenue (US$m) |
| 1 | 1 | Ogilvy | Rajasthan Tourism, Uber Radio Taxi India, Latex Sys Thai | 52.8 | Incredible India | 49.4 |
| 2 | 2 | McCann WG | Incredible India, Mastercard-Xboarder Cn, Pinxiango.com | 51.8 | Lipitor Indo | 47.5 |
| 3 | 3 | DDB | British Paints Aus, Primary Health Aus, HK Airlines HK | 38 | Audi Australia | 32.5 |
| 4 | 4 | JWT | Dentsu Marcom India, Gadgil Jewellers India, Ichitan Thai | 33.2 | AKUH Pakistan | 28.9 |
| 5 | 5 | BBDO | Laneige Korea, Globe Telecom Phil, PATI Games Korea | 28.1 | Tung Ho Steel | 22.7 |
| 6 | 6 | Y&R | Bel Japan, Robinson Sg, Ministry of Manpower Sg | 30 | AGL Energy Aus | 22.5 |
| 7 | 7 | Leo Burnett | Oishi Green Tea Thai, 100 Plus Thai, CavinKare India | 20.8 | Anta Sportswear | 17.3 |
| 8 | 12 | Publicis | Merck Sg, Radical Spaces India, Times TV Network India | 20.1 | Cebu Pacific Phil | 15.3 |
| 9 | 8 | Dentsu | J Trust Korea, Micromax India, Bridgestone Korea | 19 | Moet Henn Tw | 14.8 |
| 10 | 9 | Lowe | Pernod-Ricard brands India, Tube Invest, Paranjape India | 17.1 | Laughing Cow Vt | 13.4 |
MEDIA AGENCY PERFORMANCE LEAGUE
| New rank | Last rank | Agency | Wins | YTD revenue (US$m) | Recent losses | YTD nett rev (US$m) |
| 1 | 1 | Carat | Chery China, Folli Follie China, Barbeques Galore Aus | 33.5 | BMW China | 24.9 |
| 2 | 2 | OMD | Thai Health Promo, Kiwibank NZ, Grabhouse India | 27.2 | Auto Trader NZ | 24.6 |
| 3 | 6 | Starcom MV | BMW China, Dabur India, Oppo Mobile India | 25.1 | Diabetosol SL | 22.9 |
| 4 | 3 | PHD | Unilever Aus, Countdown Fdmrkts NZ, Gold Cst Tourism NZ | 23 | Jenny Craig Aus | 21 |
| 5 | 4 | MediaCom | Wangdduggeong Korea, Elle Golf & Outdoor Korea, ZTE Cn | 17.5 | HCF Aus | 13 |
| 6 | 7 | Mindshare | JunLeBao Cn, Handan Pharmaceutical Cn, Levi’s Thailand | 15.1 | Unilever Aus | 11.8 |
| 7 | 5 | Dentsu Media | Japanese Govt, FAW-VW Magotan China, Suzuki India | 12.6 | Sands (digital) Cn | 11.1 |
| 8 | 11 | Vizeum | Aeroflot Russian Airlines China, Sino-Pacific Thailand | 13.2 | Jet Airways India | 7.9 |
| 9 | 8 | Havas Media | Singtel Singapore, Kurl-on India, Canon SEA project | 13.8 | Aeroflot China | 7.8 |
| 10 | 10 | ZenithOptimedia | Reebonz Reg, NAC Sg, Merck Animal Health Aus | 10.9 | Changi Airport Sg | 7.3 |
ASIA-PACIFIC TOP 10 CREATIVE WINS
| Rank | Agency | Account | Market |
| 1 | BBDO | Laneige | Korea |
| 2 | McCann WG | Incredible India | India |
| 3 | Lowe | Pernod-Ricard brands | India |
| 4 | TBWA | NTUC | Singapore |
| 5 | Y&R | Bel Japan project | Japan |
| 6 | Y&R | Robinson | Singapore |
| 7 | DDB | Porsche | Australia |
| 8 | TBWA | CarSales.com | Australia |
| 9 | Dentsu | J Trust project | Korea |
| 10 | Publicis | Merck project | Singapore |
ASIA-PACIFIC TOP 10 MEDIA WINS
| Rank | Agency | Account | Market |
| 1 | Starcom MediaVest | BMW | China |
| 2 | PHD | Unilever | Australia |
| 3 | Starcom MediaVest | Dabur India | India |
| 4 | Universal McCann | SBT Project | Japan |
| 5 | Mindshare | JunLeBao | China |
| 6 | Mindshare | Handan Pharma Corp | China |
| 7 | Mindshare | Qizheng Tibetan Med | China |
| 8 | Starcom MediaVest | PT Tempo Scan Pacific | Indonesia |
| 9 | Vizeum | Aeroflot | China |
| 10 | Starcom MediaVest | Oppo Mobile | India |
