Emily Tan
Jun 12, 2012

Men earn far more than women in Asia’s ad industry: Firebrand

ASIA-PACIFIC - The region's compensation gender gap is unfortunately reflected across its advertising industry, with men earning as much as 60 per cent more than women in the same job sector in certain countries, according to a study by talent recruitment agency Firebrand.

In several countries men out earn women by more than 50 per cent

When measuring by job sector, the difference is most acute in Hong Kong, where men in account managementmediaplanning earn a median base salary not including cash benefits, bonus or pension of US$61,900 per annum60 per cent more than women in the same job sector, who earn US$38,700.

The Firebrand Market Pulse Gender Lifestyle Report is based on real-time data extracted from Firebrand’s online salary portal, eSalarySurvey. The surveying...

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