Based in Singapore, Nolte will lead the agency’s digital drive in Asia, focusing on the Global Solutions division’s client base of Mercedes-Benz, Singapore Airlines, Chevron Texaco, DHL and Sony Ericsson.
Nolte has spent the past three years heading MEC Interaction in Europe. Meanwhile, in China, Sharon Wang has arrived from MRM Worldwide to become national business director MEC Interaction.
“Sharon is the spearhead for increased investment in interaction resources in China,’ said MEC China CEO Bertilla Teo.