Staff Reporters
Oct 9, 2018

McCann and NCSS team up to fight mental health stigma in Singapore

‘Beyond the Label’ campaign responds to study on Singaporean attitudes toward mental health.

McCann Worldgroup Singapore is working with the National Council of Social Service to release what they say is the first nationwide mental health anti-stigma campaign.

Officially announced during World Mental Health month, the campaign was created in response to an NCSS study last year which found that seven in 10 adults believe persons with mental health conditions experience stigma and discrimination.

The Beyond the Label’ movement was created by five people...

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