Tracey Furniss
Apr 9, 2009

M&C Saatchi poised to open in Japan

TOKYO - M&C Saatchi is to launch an independent operation in Tokyo in June where it intends to offer creative solutions focusing on above-the-line advertising, digital and mobile.

The agency reportedly has major clients already lined up along with a staff of 12, details of which will be released soon. MC Saatchi will be hiring up to 35 people initially. Chris Jaques pictured, CEO Asia of MC Saatchi, said that now was the time to expand into the Japanese market, as there remained huge potential.

“Clients in Japan are turning away from the larger Japanese agencies such as Dentsu, Hakuhodo and...

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