From the US: "The Internetest safety video on the Internet", by Delta Airlines
Ad Nut was prepared to hate this in-flight video from Delta, for shamelessly co-opting our treasured cultural heritage of internet memes. But it had its moments, such as the 'Harlem Shake' sign right next to the fasten-seatbelts indicator. The 'Will it blend' options at the end are also worth checking out.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The Asian delivery giant has plans of expanding its global network and establishing itself as a one-stop ecommerce specialist in the logistics supply chain.
Vietnamese Belgian-style brewers Belgo figured out how to get people to take a chance on their more expensive, premium product.
Plus, news from Samsung, Xiaomi, The One Centre, Bonsey Jaden, and more to come in Campaign Asia-Pacific’s weekly round-up of account wins and people hires.
Even if climate stories are not considered ‘sexy’ by publications, comms professionals have a big role to play, according to a senior consultant at Mutant
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
