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May 15, 2015

Lingerie brand highlights positive role models

From the UK: 'Modelled by Role Models' for Panache Lingerie by Holler

Lingerie brand highlights positive role models

As reported by Campaign UK: Panache, a family-owned lingerie brand, has created a new campaign presenting its models as role models. Holler created the campaign, which launches with a film featuring Marquita Pring, who talks about her awkward youth. Other models in the campaign include Mica Paris, the soul singer, and Hannah Cockcroft, a Paralympian.


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