Staff Writer
Jul 18, 2016

Free webinar tomorrow features Microsoft, UPS comms leads

Microsoft’s Andrew Pickup and UPS’ Tan Sock Hwee are featured speakers for the Ogilvy PR webinar.

Free webinar tomorrow features Microsoft, UPS comms leads

SINGAPORE – Tomorrow’s webinar on defining brand values will feature perspectives from Microsoft and UPS, on how these major brands are navigating a changing landscape while staying true to core values.

Joining Andrew Thomas, Ogilvy PR Southeast Asia president and Asia-Pacific head of [email protected], will be Tan Sock Hwee, APAC director of marketing and communications at UPS, and Andrew Pickup, senior director of communications at Microsoft Asia.

Knowing your brand’s identity and values in these uncertain and fractured times is crucial for success. However, these must be combined with an ability to evolve and modernise in lockstep with consumer and market demands.

Join Campaign Asia-Pacific marketing editor Faaez Samadi and the panelists in discussing how to achieve this tricky balance.

It’s free and available only on Campaign Asia-Pacific tomorrow at 10am Hong Kong-Singapore time (7.30am in India and noon in Sydney). 

Register now

Related Articles

Just Published

47 minutes ago

Singed by antitrust fine, Alibaba posts first ...

The tech giant posted an operating loss of RMB 7.6 billion ($1.1 billion) due to a RMB 18.2 billion ($2.78 billion) fine levied by China’s market regulator.

51 minutes ago

Thai mom-and-pop shops get a free geo-targeted boost

With help from Dutchmill Group and Wunderman Thompson, more than 200 micro retailers are starring in their very own ads and enjoying higher revenue. This delightful initiative has made Ad Nut's week.

51 minutes ago

Campaign Crash Course: Tips for marketers to tap ...

As marketers look for more effective ways to target consumers, gaming is rapidly emerging as a great way to catch their attention. Here's how marketers can tap this opportunity.

1 hour ago

Legendary Hong Kong theatre becomes a cultural icon ...

INSPIRATION STATION: An exhibit by a real estate developer celebrates the 1950s grandeur of a 1400-seat movie house now slated for redevelopment as a cultural landmark.