Event Marketing Awards winners announced

Auditoire China has dominated the inaugural Event Marketing Awards (EMA) which celebrate the burgeoning business events industry across Greater China. 

Taking out a staggering 10 awards, the Shanghai and Beijing-based brand experience company impressed with events including the month-long Adidas Republic of Sports event (July 23-August 22 2016) in Shanghai’s Century Park, which the company set-up in 10 days; and Mercedes-Benz E-Class Long Wheelbase China Launch, which incorporated artificial intelligence and the latest technological innovations to showcase the automobiles’ leading features.

Working with big brands on luxury product launches and large-scale events across China, Auditoire managing director Antoine Gouin says the secret to success is understanding how to create engaging moments with people.

“Of course we can plan events with complex logistical problems, but that is just one bit of the job, the basics. What we do for our clients is we bring memorable experiences to life. We touch the different senses."

Judged by an independent panel of judges, more than 20 award categories include Industry Sector Awards, Supplier and Venue Awards, Event Agency Awards, and People and Team awards. 

Here we celebrate the 2017 winners:

Event Agency Awards

• Best Product Launch 
  Auditoire China
  All-New Mercedes-Benz E-Class Longwheelbase China Launch

• Best Live Event
  Auditoire China
  Hennessy Artistry Concert 2016

• Best Corporate Event
  Action House International Ltd
  New World Harbour Race 2016

• Best Tradeshow/Exhibition
  Auditoire China
  Atp Shanghai Mercedes-Benz Activation 2016

• Best Use of Influencer
  Auditoire China
  She's Mercedes Gala Dinner
   
• Best Creative Event
  Auditoire China
  All New Mercedes-Benz E-Class Long Wheelbase China Launch

• Best Experiential Marketing Event
  Auditoire China
  Adidas Republic of Sports Activation 2016
   
• Best Conference
  Auditoire China
  The Grand Unveiling of AIA China’s Wellness Programme and AIA Global Ambassador

• Best Brand Activation Event
  Luminous Experiential
  Heineken’s ‘Shape Your City’ Campaign

• Best Use of Event Technology/Social Media
  Auditoire China
  All New Mercedes-Benz E-Class Long Wheelbase China Launch

• Best Incentive Event
  Concept Communications
  NHT Global 15th Anniversary

• Best Business Solution
  W China        
  Wild Dog Street Voice

• Best Outdoor Venue
  PHD Hong Kong
  Riding High Together Festival 2016

• Best Outdoor Sport Event
  Auditoire China
  Adidas Republic of Sports Activation 2016

Industry Sector Awards

• Best Automotive
  CCG Group
  CCG集团

• Best Business Sector Event
  IBM Forum 「智创未来」 60 週年趋势论坛
  台湾国际商业机器股份有限公司

• Best Technology
  Team Building Asia
  INCHALLENGE Global Competition

Supplier and Venue Awards

• Best Convention Venue
  AsiaWorld-Expo (AWE)
   
• Best City Hotel for Events
  Sheraton Grand Macao Hotel, Cotai Central

People and Team Awards

• Event Team of the Year
  CCG集团

• Best of the Best
  Auditoire China

For a full list of all Gold, Silver and Bronze winners, visit the official EMA website.