Engagement Meter: The week's top-performing brands on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 25 through 31 July.

Facebook

1. MINI - Hong Kong
Engagement Score – 1,000

2. KAYAK Singapore
Engagement Score – 1,000

3. Intel Indonesia
Engagement Score – 1,000

4. Dunkin' Donuts India
Engagement Score – 1,000

5. Revlon Indonesia
Engagement Score – 1,000

 

Twitter

6. Pond's Philippines
Engagement Score – 1,000

Join @BarrettoJulia on Aug 2, 5pm at SM Mega Fashion Hall to know the solution to acne clear skin #PondsAcneClear pic.twitter.com/jPgDEMvxwk

— Pond's Philippines (@PondsPH) 29 July 2016

 

7. WB India
Engagement Score – 1,000

#Contest: Pause the wheel at 13 Black, and RT with a screenshot!#LuckyNumber13 #TheGamblerOnWB pic.twitter.com/aoYtNZcDZU

— WB India (@WBIndiaChannel) 27 July 2016

 

8. Sunfeast Farmlite India
Engagement Score – 1,000

https://t.co/7PYvxeftDi
No Maida. No Added Sugar. No Artificial Sweetener.
Sunfeast #Farmlite #Digestive All Good - #TheRealDigestive

— Sunfeast Farmlite (@farmlite) 27 July 2016

 

9. KFC Malaysia
Engagement Score – 1,000

GET READY FOR A FIESTA OF FLAVOURS w/ the NEW KFC Olé Olé Rice Wrap!?? You'll hv to try to know! From only RM5.90?? pic.twitter.com/8tNgHQcQLx

— KFCmalaysia (@KFCmalaysia) 26 July 2016

 

10. LG Electronics Thailand
Engagement Score – 1,000

????????????????????????????? ??????????

??????????? ???? #???????? ????????? ???????????

LG ????????????????? :P pic.twitter.com/ARrk7tt8Ee

— LG Electronics (@LG_Thailand) 29 July 2016

 

Instagram

11. Yamaha Philippines
Engagement Score – 987

 

Mio Ride Your Story Grand Launch featuring the newest ambassador of Yamaha Nadine Lustre riding the Mio i 125! Kaya kung Kaya ni Nadine, sigurado kayang kaya mo din! #jadineforyamahamio #nadinelustre #Jadine ©[email protected]

A video posted by Yamaha Philippines (@yamahaphilippines) on Jul 30, 2016 at 10:21am PDT

 

12. Domino's India
Engagement Score – 894

 

#Repost @kishwersmerchantt with @repostapp ··· #BurgerPizza tastes like.... awesomeness! For all my followers, here's a chance to win Domino's E-vouchers! Rush to your nearest Domino's and grab your #BurgerPizza, click a selfie with the #BurgerPizza, tag me & @Dominos_India and share it on your wall. 5 best selfies win Domino's E-Voucher worth Rs. 2000 each. What u waiting for.. HURRY !!!

A photo posted by Domino's Pizza India (@dominos_india) on Jul 27, 2016 at 12:06am PDT

 

13. The Arvind Store
Engagement Score – 756

 

This outfit perfectly makes you ready for the occasion. Be in the spotlight wherever you go. Visit arvindstore.com to know more. #wedding #collection #india #fashionformen #mensfashion #menswear #style #mensstyle

A photo posted by The Arvind Store (@thearvindstore) on Jul 26, 2016 at 12:11am PDT

 

14. 7-Eleven Singapore
Engagement Score – 729

 

Share a #SlurpeeSG moment on Instagram and stand a chance to win $50 cash! All you need to do is follow us on Instagram: @7ElevenSG, tag us and #SlurpeeSG. We will pick out the best entries and be in touch with you if yours is picked! Get creative today, contest ends 9 Aug.

A photo posted by 7-Eleven Singapore (@7elevensg) on Jul 27, 2016 at 9:44pm PDT

 

15. OPPO Singapore
Engagement Score – 604

 

We have a surprise coming up. Stay tuned! ;) #ComingSoon

A photo posted by OPPO Singapore (@opposingapore) on Jul 27, 2016 at 8:15am PDT

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.