Ranjani Raghupathi
Nov 26, 2015

Engagement Meter: The week's top-performing brands on Facebook, Twitter and Instagram

Curated by Unmetric, the Engagement Meter shows the region's top-performing social posts of the week by platform. See how brands including Ducati, Visa, Nestle, DBS, Bacardi and McDonald's made an impression.

McDonald's Korea
McDonald's Korea

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 16 to 22 November.


1. Ducati Singapore
Engagement Score – 1,000

Have yourself a Diavel, 899 Panigale or a Hypermotard without the burden of paying for COE. We'll get it for you instead. Come on over and get some Authenic Italian Passion. Whilst stocks last.

Posted by Ducati Singapore on Thursday, 19 November 2015

2. Visa Malaysia
Engagement Score – 1,000

A click away to your perfect getaway. Enjoy 10% off all Hotels.com bookings any day, every day when you pay with Visa. #notatouristDiscover more at hotels.com/visa

Posted by Visa on Friday, 20 November 2015

3. MasterCard India
Engagement Score – 1,000

Congratulations Manish and Ryan Makhijia, our grand prize winners of the #cricketallstars contest! Father and son flew...

Posted by MasterCard on Monday, 16 November 2015

4. Logitech Philippines
Engagement Score – 1,000

The K480 is the perfect partner for multitasking because it can link up to 3 devices. Share with us what devices you...

Posted by Logitech on Thursday, 19 November 2015

5. McCain India
Engagement Score – 1,000

Remember the time when your mom woke you up to some delicious snacks on a Sunday morning? Relive #TastyMemories and enjoy McCain smiles today.

Posted by McCain Foods India on Wednesday, 18 November 2015


6. Miller India
Engagement Score – 1,000

7. Nestle India
Engagement Score – 1,000

8. Avon India
Engagement Score – 1,000

9. DBS Bank Singapore
Engagement Score – 1,000

10. Sugarfree India
Engagement Score – 1,000


11. Bacardi India
Engagement Score –997


12. Swiggy’s India
Engagement Score – 964


13. Truly Madly India
Engagement Score – 855


14. McDonald’s Korea
Engagement Score – 814


15. Changi Singapore
Engagement Score – 759


Passion runs in the family. A family of troopers awaiting to board the X-Wing Fighter at #StarWarsatChangi. | ��: @md_min25

A photo posted by Singapore Changi Airport (SIN) (@changiairport) on


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