Ranjani Raghupathi
Sep 21, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

See how Mazda, Gatorade, Visa, Nikon and others made a social impression.


Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 12 through 18 September.


1. Mazda Philippines
Engagement Score – 1,000

2. Visa Indonesia
Engagement Score – 1,000

3. Bose Hong Kong
Engagement Score – 1,000

4. Amway India
Engagement Score – 1,000

5. Arla Philippines
Engagement Score – 1,000



6. IndusInd Bank India
Engagement Score – 1,000

7. Absolut India
Engagement Score – 1,000

8. Gatorade Philippines India
Engagement Score – 1,000

9. BookMyShow Indonesia
Engagement Score – 1,000

10. Manulife Philippines
Engagement Score – 1,000



11. Lazada Philippines
Engagement Score – 991

12. Bajaj No Marks
Engagement Score – 973


Bajaj Nomarks Neem Face Wash rids your skin of excess oil & deep rooted dirt. #skincare #skincareproducts #skincareroutine

A photo posted by Bajaj Nomarks (@bajajnomarks) on

13. Nikon India
Engagement Score – 990


The One True Bond of Friendship. Captured by Sarawut Intarob in Thailand.

A photo posted by Nikon India Pvt Ltd. (@nikonindiaofficial) on

14. Motorola India
Engagement Score – 978

15. SriLankan Airlines
Engagement Score – 809


Our #A330 soaring through a fairy floss sky ! #srilankanairlines #Airbus #FlySriLankan #Aviation #Sky

A photo posted by SriLankan Airlines (@srilankanairlinesofficial) on


Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.


Related Articles

Just Published

37 minutes ago

Digitas creatives team up on ideas to replace ...

"We believe in the power of design to solve universal challenges, build, and shift culture, and ultimately move people to action."

49 minutes ago

Facebook held last-minute boycott meeting with ...

WW is latest brand to suspend Facebook advertising. But is it time for media agencies to be more vocal?

8 hours ago

Singapore's Bigo Technology awaits clarity after ...

Livestreaming social video app 'Bigo Live' is being removed from India's Google Play and App Store.

8 hours ago

If we're to make Sorrell eat his words, the PR ...

The furious response from PRs to Sir Martin Sorrell’s comments, branding PR as ‘press releases’, ‘gin-soaked lunches’, ‘analogue’ and not fit for his growing empire, is understandable.