Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 27 June to 3 July.

Facebook

1. FIRST by Celcom
Engagement Score – 1,000

2. Intel Malaysia
Engagement Score – 1,000

3. Subway Philippines
Engagement Score – 1,000

4. Cutty Sark Whiskey India
Engagement Score – 1,000

5. AXE Indonesia
Engagement Score – 1,000

 

Twitter

6. Maruti Suzuki Ertiga India
Engagement Score – 1,000

Share your summer holiday memories using #HolidayLUV & win a chance to create more of these with surprise gifts! pic.twitter.com/8p1BKLGkNB

— Maruti Suzuki Ertiga (@Ertigabymaruti) June 28, 2016

 

7. Cinthol India
Engagement Score – 1,000

Complete the sentence - "It's never okay to waste your deodorant, but it's okay to waste ____" Be smart & win Flipkart vouchers! #DeoItRight

— Cinthol (@GodrejCinthol) July 1, 2016

 

8. Zebronics India
Engagement Score – 1,000

A #ZebVR giveaway to one random follower of @zebronics who RTs this tweet. Ends in 24hrs. #vr #contest #giveaway pic.twitter.com/s9tOB862w6

— Zebronics (@zebronics) June 28, 2016

 

9. Allianz Indonesia
Engagement Score – 1,000

Simak tips mengelola THR di sini https://t.co/y8FpoPgVDU dan jawab pertanyaannya. Waktu terbatas #AllianzQuizTHR :) pic.twitter.com/JV8klhjxlq

— Allianz Indonesia (@AllianzId) June 28, 2016

 

10. One Plus India
Engagement Score – 999

#ContestAlert. Chance to win OnePlus surprise goodie bag! RT & we'll reveal the next contest any moment. pic.twitter.com/9X6NWra2xw

— OnePlus India (@OnePlus_IN) July 1, 2016

 

Instagram

11. Natural Ice Cream India
Engagement Score – 844

 

Which is your favourite Ice Cream this Monsoon? Pic Credits: @vishalmirg1 ?? #icecream #monsoon #rains #dessert #foodie #natural #fruits #chocolate

A photo posted by Natural Ice Cream - Official (@naturalicecream) on Jun 29, 2016 at 5:14am PDT

 

12. Oppo Indonesia
Engagement Score – 758

 

Hari kemenangan sudah di depan mata. Pastinya momen tersebut akan semakin lengkap kalau kamu bisa dapat THR alias Tangkap Hadiah Ramadhan dari OPPO! Buat kamu yang pengen dapetin #THRdariOPPO, yuk ikutan disini. Cara ikutan: - Peserta harus follow Twitter & Instagram @OPPOIndonesia - Regram foto ini di akun kamu. - Di captionnya, jawab pertanyaan ini: "Apa 2 fitur favorit kamu dari OPPO F1 Plus?" - Mention @oppoindonesia & tag minimal 5 orang teman kamu juga sertakan hashtag #THRdariOPPO Syarat dan ketentuan - Peserta wajib follow Instagram & Twitter @oppoindonesia - Kuis berlangsung mulai hari sampai dengan 1 Juli 2016 pukul 23:59:59 - Peserta diperbolehkan regram sebanyak-banyaknya Ketentuan Pemenang & Hadiah - Pemenang akan diumumkan pada tanggal 13 Juli 2016 lewat Instagram @oppoindonesia. - Pemenang akan mendapatkan 1 (satu) unit OPPO F1 Plus. - Pemenang akan dihubungi oleh pihak @oppoindonesia - Peserta dinyatakan gugur jika tidak follow Twitter & Instagram @oppoindonesia serta like Facebook OPPO - Jika pemenang dinyatakan gugur maka tidak ada pemenang pengganti. Semoga beruntung!

A photo posted by OPPO Indonesia (@oppoindonesia) on Jun 28, 2016 at 9:56pm PDT

 

13. 7 Eleven Singapore
Engagement Score – 719

 

Onigiris for the weekend anyone? #7ElevenSG Regram: @dracdemon

A photo posted by 7-Eleven Singapore (@7elevensg) on Jul 1, 2016 at 6:53pm PDT

 

14. SBI Life Insurance India
Engagement Score – 701

 

An important requirement of any adventurer! #SimpleJoysOfLife #carride #drive #carlove #drivethru #roadtrip #roadstories #quote #potd #love

A photo posted by SBI Life Insurance (@sbilifeinsurance) on Jun 28, 2016 at 1:50am PDT

 

15. Sephora Malaysia
Engagement Score – 623

 

EXCITE ?? Double tap if you feel the same way! #SephoraPressDay #SephoraFall2016

A photo posted by Sephora Malaysia (@sephoramy) on Jul 1, 2016 at 2:36am PDT

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.