Ranjani Raghupathi
Mar 16, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Malaysia Airlines, Snickers, Ariel and Volvo made an impression.

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 7 through 13 March.

Facebook

1. Sony PlayStation India
Engagement Score – 1,000

One store to rule them all! Your one-stop shop to get the best in PlayStation entertainment, from downloading the latest...

Posted by Sony PlayStation India on Thursday, 10 March 2016

2. Malaysia Airlines
Engagement Score – 1,000

#PunyaAspirasi Bersama Nur Fazura - Official - find out more on what she discovered when she visited us recently.

Posted by Malaysia Airlines on Tuesday, 8 March 2016

3. Landmark Shops India
Engagement Score – 1,000

THIS ONE'S ON US!Shop at http://goo.gl/1tYxKa

Posted by LandmarkShops on Wednesday, 9 March 2016

4. Snickers Philippines
Engagement Score – 1,000

Baka may ma-black eye-an si Mr. Bean! Panoorin mo na ang wild Kung Fu mishaps ni Mr. Bean dahil sa nagka - #TomgutsMoments.

Posted by Snickers Philippines on Thursday, 10 March 2016

5. GoDaddy India
Engagement Score – 990

Celebrating the social, economic, cultural and political achievements of women that have helped businesses grow rapidly. Happy Women’s Day from the GoDaddy Team.

Posted by GoDaddy on Tuesday, 8 March 2016

 

Twitter

6. Volvo Auto India
Engagement Score – 1,000

7. Pizza Hut Malaysia
Engagement Score – 1,000

8. Ariel India
Engagement Score – 1,000

9. KFC Singapore
Engagement Score – 1,000

10. Lazada Philippines
Engagement Score – 1,000

11. Bajaj Allianz Life
India Engagement Score – 1,000

 

Instagram

12. Cream Silk Philippines
Engagement Score – 972

 

13. Limeroad India
Engagement Score – 838

14. Coca-Cola India
Engagement Score – 817

 

15. Sula Vineyards India
Engagement Score – 700

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
 

 

Related Articles

Just Published

1 day ago

Campaign Crash Course: What exactly is diversity?

The industry talks about diversity a lot, but do we understand the true definition of diversity, the difference between inherent and acquired? Find out, and test your knowledge with a quiz.

1 day ago

40 Under 40 2020 opens for entries

Calling all rising stars and those destined to make a big mark in APAC's marketing, media and advertising arena: Nominations are now open for our eighth-annual list of standouts who are 39 or under.

1 day ago

Agency launches internship for 55+ cohort

Thinkerbell's Thrive@55 internship seeks to offer an entry point for members of a "massively underrepresented" age group.

1 day ago

Hugh Jackman transitions from villain to hero in ...

If you think the actor is a nice guy in real life, well, you’re wrong.