Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 7 through 13 March.
1. Sony PlayStation India
Engagement Score – 1,000
One store to rule them all! Your one-stop shop to get the best in PlayStation entertainment, from downloading the latest...
Posted by Sony PlayStation India on Thursday, 10 March 2016
2. Malaysia Airlines
Engagement Score – 1,000
#PunyaAspirasi Bersama Nur Fazura - Official - find out more on what she discovered when she visited us recently.
Posted by Malaysia Airlines on Tuesday, 8 March 2016
3. Landmark Shops India
Engagement Score – 1,000
THIS ONE'S ON US!Shop at http://goo.gl/1tYxKa
Posted by LandmarkShops on Wednesday, 9 March 2016
4. Snickers Philippines
Engagement Score – 1,000
Baka may ma-black eye-an si Mr. Bean! Panoorin mo na ang wild Kung Fu mishaps ni Mr. Bean dahil sa nagka - #TomgutsMoments.
Posted by Snickers Philippines on Thursday, 10 March 2016
5. GoDaddy India
Engagement Score – 990
Celebrating the social, economic, cultural and political achievements of women that have helped businesses grow rapidly. Happy Women’s Day from the GoDaddy Team.
Posted by GoDaddy on Tuesday, 8 March 2016
6. Volvo Auto India
Engagement Score – 1,000
#ContestAlert: Retweet & tell us where do you think the New #S60CrossCountry can go- The AWD sedan with 201mm GC pic.twitter.com/E66tG3B81i
— Volvo Auto India (@VolvoAutoIndia) March 11, 2016
7. Pizza Hut Malaysia
Engagement Score – 1,000
#EXOluXioninMalaysia ! Anyone going? Bring your #MyBox along so that you wont get hungry ������������ #pizzahutmalaysia
— Pizza Hut Malaysia (@pizzahutmsia) March 11, 2016
8. Ariel India
Engagement Score – 1,000
https://t.co/AGBvcQmUAH - Here's a dad trying to make a change. Hear what he has to say & show your support for Dads #ShareTheLoad
— Ariel India (@ArielIndia) March 7, 2016
9. KFC Singapore
Engagement Score – 1,000
Takeaway 5 pcs of Chicken and 2 med Whipped Potato at only $12.90. Seize these big savings from 9 to 22 March 2016. pic.twitter.com/PoiqEoA1IM
— KFC_SG (@KFC_SG) March 9, 2016
10. Lazada Philippines
Engagement Score – 1,000
CALL all your friends and make this happen! Retweet and Favorite away! #LazadaTurns4https://t.co/XfVyyNb0SD pic.twitter.com/3GQJPqMfSk
— Lazada Philippines (@LazadaPH) March 9, 2016
11. Bajaj Allianz Life
India Engagement Score – 1,000
Know the right answer? Tell us & stand a chance to win.This is your last chance to participate in the #InvestBefikar pic.twitter.com/48GlWDlrfo
— Bajaj Allianz Life (@BajajAllianzLIC) March 11, 2016
12. Cream Silk Philippines
Engagement Score – 972
13. Limeroad India
Engagement Score – 838
14. Coca-Cola India
Engagement Score – 817
15. Sula Vineyards India
Engagement Score – 700
Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
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