Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 15 through 21 February.

Facebook

1. KLM Philippines
Engagement Score – 1,000

2. Visa Malaysia
Engagement Score – 1,000

3. Asus India
Engagement Score – 1,000

4. Coca-Cola Philippines
Engagement Score – 1,000

Twitter

5. Smirnoff India
Engagement Score – 1,000

Tell us what genre of music #MajorLazer are and win passes! #UNFAKEIT T&Cs apply. https://t.co/tgWs2Biuyx pic.twitter.com/VF7SVaJLSE

— Smirnoff Experience (@TheSmirnoffExp) February 18, 2016

6. Samsung Malaysia
Engagement Score – 1,000

Watch Shaheizy Sam & Siti Nor Syatilla tie the knot, and how Samsung played a part in this joyous occasion! pic.twitter.com/P5vlPCLeZl

— Samsung Malaysia (@SamsungMalaysia) February 18, 2016

7. Fashion @ Big Bazaar India
Engagement Score – 1,000

Thank you for participating in the @SunburnFestival #MDBP2016 #Mumbai #contest. We will soon announce the results.

— fbb (@fbb_india) February 16, 2016

8. OPPO Philippines
Engagement Score – 1,000

Kumusta naman at trending ang Popsters? �� Good evening (OP)PO! pic.twitter.com/bFgtzUtb3g

— OPPO Philippines (@OPPOPhilippines) February 20, 2016

9. Purplle India
Engagement Score – 1,000

#ContestLive
Blue eyes,hypnotise teri kardi a mennu
Guess the makeup product with reference to the image & answer pic.twitter.com/Q4fsLC8SiI

— Purplle (@letspurplle) February 18, 2016

10. Gap India
Engagement Score – 1,000

Hold on a second! Did someone capture that! @RanveerOfficial arrives in style. #GapIndiaxRanveer #helloMumbai pic.twitter.com/ZTCx6Far8p

— Gap India (@gapindia) February 20, 2016

Instagram

11. Dolce Gusto Malaysia
Engagement Score – 1,000

 

WIN NESCAFÉ® Dolce Gusto® capsules! 1. Follow us @dolcegustomalaysia 2. Who would you share your NESCAFÉ® Dolce Gusto® with and why? Remember to tag them in your comment! 3. Stand a chance to win NESCAFÉ® Dolce Gusto® capsules for yourself and your tagged friend. Contest ends 25th February 2016. *T&C apply #☕ #coffee #coffeeaddict #coffeelover #coffeebreak #cotd #coffeeoftheday #coffeetime #instacoffee #coffeemix #potd #Nescafe #DolceGusto #DolceGustoMY

A photo posted by NESCAFÉ Dolce Gusto (@dolcegustomalaysia) on Feb 17, 2016 at 11:23pm PST

 

12. The Gateway Hotels India
Engagement Score – 986

 

Fitness goals �� #Repost @babs_babsy with @repostapp ・・・ When the gym is empty �� #gym #fit #fun #health #fitness #workout #gym #thegatewayhotel #surat #yogini #yoga #getfit #fitspo #travelfit #travel #yogapose #fitpeople #pose #instafit

A photo posted by The Gateway Hotels (@thegatewayhotels) on Feb 15, 2016 at 11:14pm PST

 

13. Elephant House Sri Lanka
Engagement Score – 966

 

We're excited to announce our latest Ice cream made out of Sweet, Rich overtones of Rum brings out a perfect finish to the deep taste of the real cocoa and cashew mixed tangy tropical sultanas. Introducing Elephant House Choc & Rum! Taste the good life. #premiumicecream #icecream #foodporn #elephanthouse #premium #icecreamlove #food #tastethegoodlife #goodlife

A photo posted by Elephant House Ice Cream (@elephanthouselk) on Feb 15, 2016 at 7:13pm PST

 

14. 100 Pipers India
Engagement Score – 952,000

 

Here is the #story of Ragesh Keisham, the man who set out to give #justice to the sobriquet attached to Manipur- of it being the ‘land that laid the golden egg.’ 100 Pipers ‪#‎TrueLegend‬ #Awards honor Ragesh Keisham who is the #founder of The Sui Generis Inc., a #venture that has discovered and pioneered a #new variant of #tea made from lemongrass otherwise known as Cymbopogon Citratus, which is now being sold successfully under the brand name of CC Tea. The man is a first #generation #entrepreneur who has dedicated his life in nurturing the #wealth of Manipur’s rich soil and channelize it towards bringing #prosperity and #development to the region. Today, the #success of SuiGeneris is one of #hope and #inspiration to millions in the region. In the ever pacing life of the 21st century, one can take inspiration from those who do good that goes beyond their own #success, and helps millions in turn. That’s what makes one a #TrueLegend. #BeRememberedForGood #instadaily #pictureoftheday #instahub #giveback #society #goodness #business #hardwork #success #pioneer

A photo posted by 100 Pipers India (@100pipersindia) on Feb 15, 2016 at 2:54am PST

 

15. KTM India
Engagement Score – 846

 

KTM does justice to every landscape background, doesn’t it? #scenicbikers PC: Md Ziaur Rahman

A photo posted by KTM - Ready To Race India (@ktm_india) on Feb 17, 2016 at 4:30am PST

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.