Ranjani Raghupathi
Feb 16, 2016

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Curated by Unmetric, the weekly Engagement Meter shows the region's top-performing brand posts on Facebook, Twitter and Instagram. See how brands including Mazda, Centre Fresh and Dolce Gusto made an impression.

Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 8 to 14 February.


1. Mazda Philippines
Engagement Score – 1,000

Be with your one true love.

Posted by Mazda Philippines on Wednesday, 10 February 2016

2. Tata Motors India
Engagement Score – 1,000

3. Pizza Hut Philippines
Engagement Score – 1,000

Pizza, dalawa, tatlo! Let him or her feel extra special this love month by not just giving one pizza, but three! Get the Heart Deal meal for 3 and enjoy 3 Pan Pizzas for only P499!

Posted by Pizza Hut on Tuesday, 9 February 2016

4. Tiger Beer Malaysia
Engagement Score – 1,000


5. Epson Singapore
Engagement Score – 1,000

Yipee! Friday is here, don't worry, better days are coming...they're called Saturday and Sunday! Want to WIN a...

Posted by Epson on Thursday, 11 February 2016


6. Centre Fresh India
Engagement Score – 1,000

7. Karbonn Mobiles India
Engagement Score – 1,000

8. Avon Philippines
Engagement Score – 1,000

9. Koovs India
Engagement Score – 1,000

10. One Plus India
Engagement Score – 991


11. Dolce Gusto Malaysia
Engagement Score – 977


12. Elephant House Sri Lanka
Engagement Score – 958


13. Bank Baazar India
Engagement Score – 926


14. Amul India
Engagement Score – 909


#Amul Topical: Battle on brave soldier. #SiachenMiracle

A photo posted by Amul (GCMMF) (@amul_india) on


15. Ford India
Engagement Score – 849


Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.


Related Articles

Just Published

13 hours ago

Tech Bites: Week of October 3, 2022

News from Maxis, Twilio, Dentsu and more.

13 hours ago

Coca-Cola sponsors COP27: Buying its way into ESG ...

SOUNDING BOARD: By cashing in on Coca-Cola's cheque, is COP27 inviting conversation and giving an opportunity for reflection or is the climate change summit becoming a part of the greenwashing problem?

14 hours ago

Women to Watch 2022: Haylie Craig, Colenso BBDO

As a seasoned creative, Craig is a fierce advocate for bold, inclusive work for the betterment of others—particularly those in the queer community.

18 hours ago

Cadbury Celebrations illuminates a hawker's Diwali

Watch the film conceptualised by Ogilvy here.